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by Jeffrey M. Perloff, Chapters 1 - 20
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,Table of contents
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1. Introduction
2. Supply and Demand
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3. Applying the Supply-and-Demand Model
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4. Consumer Choice m
5. Applying Consumer Theory
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6. Firms and Production
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7. Costs
8. Competitive Firms and Markets
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9. Applying the Competitive Model
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10. General Equilibrium and Economic Welfare
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11. Monopoly
12. Pricing and Advertising
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13. Oligopoly and Monopolistic Competition
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14. Game Theory m
15. Factor Markets m
16. Interest Rates, Investments, and Capital Markets
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17. Uncertainty
18. Externalities, Open-Access, and Public Goods
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19. Asymmetric Information m
20. Contracts and Moral Hazards m m m
,Chapterm1 Introduction
1.1 Microeconomics:mThemAllocationmofmScarcemResources
1) Microeconomicsmstudiesmthemallocationmof
A) decisionmmakers.
B) scarcemresources.
C) models.
D) unlimitedmresources.m
ANSWER: B
Section:
ThemAllocationmofmScarcemResources
mQuestionmStatus: Old
AACSB: Analyticmthinking
2) Microeconomicsmismoftenmcalled
A) pricemtheory.
B) decisionmscience.
C) scarcity.
D) resourcemtheory.
mANSWER: A
Section:
ThemAllocationmofmScarcemResources
mQuestionmStatus: Old
AACSB: Analyticmthinking
3) Mostmmicroeconomicmmodelsmassumemthatmdecisionmmakersmwishmto
A) makemthemselvesmasmwellmoffmasmpossible.
B) actmselfishly.
C) makemothersmasmwellmoffmasmpossible.
D) Nonemofmthemabove
.mANSWER: A
Section:
ThemAllocationmofmScarcemResources
mQuestionmStatus: Old
AACSB: Analyticmthinking
4) Societymfacesmtrade- ‑offsmbecausemof
A) governmentmregulations.
B) profitmmotive.
C) facelessmbureaucrats.
, D) scarcity.m
ANSWER: D
Section:
ThemAllocationmofmScarcemResources
mQuestionmStatus: Old
AACSB: Analyticmthinking