SAFE APM PRACTICE SCRIPT UPDATED
2026 TESTED SOLUTIONS
⫸ T or F? PM supports all product aspects Answer: True - Acts as
marketing, contact for sales, reviews legal agreements, responses to
service requests, manages value steam economics
⫸ PMs rely on ___ for development facing concerns Answer: Product
Owners
⫸ Four dimensions of product management stakeholders Answer:
Business goals, getting it off the shelf (shipped), getting it built and
leveraging support
⫸ ____________ ____________ is an iterative solution development
process that promotes a holistic approach to delighting all stakeholders
Answer: Design thinking
⫸ Desirable, sustainable, feasible and _________ are the four areas of
design thinking Answer: viable
⫸ Driving product strategy and execution, communicating vision,
managing program backlog all have to do with what APM area?
Answer: Feasible
⫸ What are the 2 populations of Geoffrey Moore's Crossing the Chasm?
Answer: Early adopters and late adopters
,⫸ What is Design Thinking's double diamond? Answer: Understand the
problem, design the right solution
⫸ What are the two steps of Understanding the Problem in Design
Thinking? Answer: Discover (diverge), Define (converge)
⫸ What the two steps of Designing the right solution in Design
thinking? Answer: Develop (diverge), Deliver (Converge)
⫸ Focuses on the who, what and why, Determines concepts, opinions
and values, assesses value provided and what internal/external customers
will pay, influences marketing and sales is what research area? Answer:
Market Research
⫸ Focuses on the how, observes and evaluates what customers and
users do, determines how customers use or will use the product,
influences capabilities and features is what research area? Answer: User
research
⫸ What research area generally aligns to long-term product
development planning horizons? Answer: Market research
⫸ T or F. Continuous exploration is market research Answer: True
, ⫸ What are the 5 populations of diffusion of innovation? Answer:
Innovators, early adopters, early majority, later majority and laggards
⫸ What kind of data is: Previously collected and published data, and
may or may not address specific questions Answer: Secondary data
⫸ What kind of data is: custom designed and implemented to answer
specific questions as best as possible? Answer: Primary data
⫸ Usage analytics/product telemetry, government data and libraries are
all examples of what kind of data? Answer: Secondary data
⫸ A/B testing, questionnaires/surveys are examples of what kind of
Primary data? Answer: Quantitative
⫸ SImple surveys, Gemba, innovation games and trade studies are
examples of what kind of Primary Data? Answer: Qualitative
⫸ What of these are considered user research: Usage analytics,
government data, libraries, syndicated/private data? Answer:
syndicated/private data
⫸ Which of these are considered secondary market research? Choice
modeling, conjoint analysis, questionnaires/surveys or A/B testing?
Answer: None - they are all primary market research
2026 TESTED SOLUTIONS
⫸ T or F? PM supports all product aspects Answer: True - Acts as
marketing, contact for sales, reviews legal agreements, responses to
service requests, manages value steam economics
⫸ PMs rely on ___ for development facing concerns Answer: Product
Owners
⫸ Four dimensions of product management stakeholders Answer:
Business goals, getting it off the shelf (shipped), getting it built and
leveraging support
⫸ ____________ ____________ is an iterative solution development
process that promotes a holistic approach to delighting all stakeholders
Answer: Design thinking
⫸ Desirable, sustainable, feasible and _________ are the four areas of
design thinking Answer: viable
⫸ Driving product strategy and execution, communicating vision,
managing program backlog all have to do with what APM area?
Answer: Feasible
⫸ What are the 2 populations of Geoffrey Moore's Crossing the Chasm?
Answer: Early adopters and late adopters
,⫸ What is Design Thinking's double diamond? Answer: Understand the
problem, design the right solution
⫸ What are the two steps of Understanding the Problem in Design
Thinking? Answer: Discover (diverge), Define (converge)
⫸ What the two steps of Designing the right solution in Design
thinking? Answer: Develop (diverge), Deliver (Converge)
⫸ Focuses on the who, what and why, Determines concepts, opinions
and values, assesses value provided and what internal/external customers
will pay, influences marketing and sales is what research area? Answer:
Market Research
⫸ Focuses on the how, observes and evaluates what customers and
users do, determines how customers use or will use the product,
influences capabilities and features is what research area? Answer: User
research
⫸ What research area generally aligns to long-term product
development planning horizons? Answer: Market research
⫸ T or F. Continuous exploration is market research Answer: True
, ⫸ What are the 5 populations of diffusion of innovation? Answer:
Innovators, early adopters, early majority, later majority and laggards
⫸ What kind of data is: Previously collected and published data, and
may or may not address specific questions Answer: Secondary data
⫸ What kind of data is: custom designed and implemented to answer
specific questions as best as possible? Answer: Primary data
⫸ Usage analytics/product telemetry, government data and libraries are
all examples of what kind of data? Answer: Secondary data
⫸ A/B testing, questionnaires/surveys are examples of what kind of
Primary data? Answer: Quantitative
⫸ SImple surveys, Gemba, innovation games and trade studies are
examples of what kind of Primary Data? Answer: Qualitative
⫸ What of these are considered user research: Usage analytics,
government data, libraries, syndicated/private data? Answer:
syndicated/private data
⫸ Which of these are considered secondary market research? Choice
modeling, conjoint analysis, questionnaires/surveys or A/B testing?
Answer: None - they are all primary market research
