What is journalism? Is it just news? - Answers Keeping People Informed; It's not just news. It is...
Content Creation - telling stories about things that matter
Sports - grade school to professionals
Entertainment and lifestyle
Science - medicine, environment, food, etc.
Business - small and large, industries as a whole
Technology - from automotive to smartphone to nano tech
Government - all levels, all types
Courts - all levels, all types
Schools - all levels, all types
Crime and safety
Weather
Breaking news - what's happening right now
General assignment - absolutely everything
Your own area of interest: Gaming, music, theater, dance...
What sorts of jobs do our alumni have? (recognize examples from class) Do we have alumni in high
profile jobs or job settings? - Answers Jobs in sports, crime and public safety, science journalism, local
news, gaming content, television, magazines, nonfiction writing, podcasts, businesses, nonprofits,
academic settings.
High profile jobs
If a student is interested in a journalism career, what are the two questions that person should ask of
themselves? - Answers What stories do I want to tell?
What medium will I use to tell those stories?
What journalism organizations exist for students at UT? - Answers The Daily Beacon
Ablaze Magazine
Lumos Media Services
WUTK 90.3 The Rock
Tennessee Journalist (The official student-run news publication of the School of Journalism &
Electronic Media at UTK.)
The Volunteer Channel (Student-run television station at UTK)
UTK Morning JEM (Daily source for all campus news at UTK. Brought to you by The Volunteer Channel
& WUTK The Rock)
Land Grant Films (Emmy-nominated documentary program in UTJEM at UTK.)
What are the major tenets of the SPJ Code of Ethics? - Answers Seek truth and report it
Minimize harm
Act independently
Be accountable and transparent
Is it possible to specialize in topics that interest you as a journalist? - Answers YES
What is a beat? - Answers If you specialize in your topic, it's called your beat. You have proven
expertise
Beat categories: Territorial (city or regions), Jurisdictional (defined by government agency or
corporation), and Topical (specific issues like weather).
Beat reporters are experts in a particular topic.
Figure out what you know a lot about or are interested in and then really become an expert in it.
Very important to define what your beat entails.
Based on what you've learned in class, how would you evaluate this statement: "Most journalists are
creating content that tells the stories of their communities with no hidden agendas." - Answers
Journalists dig for information when others may not have the time, resources or strength to do the
digging themselves and present facts and truth while being transparent and minimize harm.
, Why is this a good time to be at UT if you are interested in magazines? What publication did I show
you in class that specifically relates to this. - Answers An emphasis in magazine journalism
Classes dealing with magazines
A student - developed magazine
"Scoop" - student produced magazine for CCI. Requires a particular course.
Are specialized/targeted magazines more or less successful, generally speaking? Why and what is the
term for this? - Answers They are more successful. Demassification - A magazine for everyone
How have postal regulations shaped the industry? Recognize two specific incidences of this. - Answers
1. 1840s - Congress decided that people needed something to read so they made it cheap to mail
magazines
2. Early 1960s - It became expensive to mail oversize magazines. The magazines had to shrink and
people weren't interested.
What are the major categories of magazines? Know examples of each. - Answers 1. Consumer
(Anything on a news stand)
2. Non-consumer (Not found on a news stand)
3. Gray areas
Consumer magazines - Answers Anything on a news stand
Multiple subcategories:
Men's (laddies')
Primarily for men. Includes all ages of men and types
Women's
Primarily for women, more magazines for women than men. Includes all ages of women and
ethnicities
Home and garden (shelter books)
Your home is your shelter. Grown because of cable television channels being specific to home and
garden (HGTV)
News
So many sources of news these days that news magazines are hurting since they can't keep up to
date.
Niche (specialty topics)
Specialty magazine for anything you can think of.
Non-consumer magazines - Answers Not found on a news stand
90% of all magazines
Sponsored:
An organization publishes them. If you join something, you get a sponsored magazine
AARP, Costco, other organizations
Trade:
Trade has to do with business. Any business or industry you can think of, has a magazine
Business oriented, often niche
Public relations:
Public relations can publish magazines to communicate with the public.
At least 9 different magazines for UT from public relations
Done for PR purposes