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narrow/conventional approach - (answer)Where public or social issues are the primary focus.
issue - (answer)any trend, event, controversy, or public policy development that might affect the
corporation.
1.) identify issues
2.)analyze
3.)prioritize
4.) plan responses to the issues
5.) implement responses
6.) evaluate and monitor the results. - (answer)issue manegment 6 steps
1.) responsibility of senior line management.
2.) Issues identification is more important.
3.)Anticipation and management of external and internal challenges to the companies strategies,
plans and assumptions - (answer)strategic approach 3 characteristics
, 1.) felt need
2.) media coverage
3.) leading political jurisdictions
4.) regulation - (answer)stages in issue development 4
preventable
strategic
external - (answer)3 types of risks
crisis - (answer)A major, unpredictable event that has potentially negative results and its
aftermath may significantly damage an organization and its employees, products, services,
financial condition, and reputation.
1. Prodromal stage. Warning or symptom stage.
2. Acute crisis stage. Where the crisis actually happens.
3. Chronic Crisis Stage. Lingering period in which investigations audits and news stories take
place.
4. Crisis Resolution - (answer)4 stages of crisis