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Detailed chapter-wise Notes of marketing management by Kotler
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Philip Kotler Marketing Management Summary
- Summary • 239 pages • 2022 Popular
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- $14.19
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Philip Kotler Marketing Management Summary 
Philip Kotler Marketing Management Summary 
lOMoAR cPSD| 
PHILIP KOTLER 
MARKETING 
MANAGEMENT 
SUMMARY 
lOMoAR cPSD| 
INDEX 
Chapter 1 Marketing in the 21st century ................................................3 
Chapter 2 Building Customer Satisfaction Value and Retention .............19 
Chapter 3 Winning Markets : Market Oriented Strategic Planning.........25 
Chapter4 Gathering Information and measuring market demand ...........31 
Chapter 5 Sc...
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Comprehensive Test Bank for Marketing Management, 15th Edition by Philip Kotler and Kevin Lane Keller
- Exam (elaborations) • 239 pages • 2025 Popular
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- $17.99
- + learn more
Prepare for your marketing exams with the comprehensive Test Bank for Marketing Management, 15th Edition, by renowned authors Philip Kotler and Kevin Lane Keller. This test bank includes a wide range of questions covering all chapters of the textbook, designed to enhance your understanding of key marketing concepts such as market segmentation, consumer behavior, branding, and strategic marketing. Ideal for students seeking to reinforce their knowledge and excel in their studies, this resource pr...
Do you also write study notes yourself? Put them up for sale and earn every time your document is purchased.
Newest Marketing Management summaries
-
Comprehensive Test Bank for Marketing Management, 15th Edition by Philip Kotler and Kevin Lane Keller
- Exam (elaborations) • 239 pages • 2025 New
-
- $17.99
- + learn more
Prepare for your marketing exams with the comprehensive Test Bank for Marketing Management, 15th Edition, by renowned authors Philip Kotler and Kevin Lane Keller. This test bank includes a wide range of questions covering all chapters of the textbook, designed to enhance your understanding of key marketing concepts such as market segmentation, consumer behavior, branding, and strategic marketing. Ideal for students seeking to reinforce their knowledge and excel in their studies, this resource pr...
-
Philip Kotler Marketing Management Summary
- Summary • 239 pages • 2022 New
-
- $14.19
- + learn more
Philip Kotler Marketing Management Summary 
Philip Kotler Marketing Management Summary 
lOMoAR cPSD| 
PHILIP KOTLER 
MARKETING 
MANAGEMENT 
SUMMARY 
lOMoAR cPSD| 
INDEX 
Chapter 1 Marketing in the 21st century ................................................3 
Chapter 2 Building Customer Satisfaction Value and Retention .............19 
Chapter 3 Winning Markets : Market Oriented Strategic Planning.........25 
Chapter4 Gathering Information and measuring market demand ...........31 
Chapter 5 Sc...
Detailed chapter-wise Notes of marketing management by Kotler
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