Question 1
4 out of 4 points
When an organization identifies its customers and uncovers conflicting needs, it
may need to:
Answer
Correct
Answer: modify its business definition to clarify priorities.
Question 2
4 out of 4 points
To deliver health care value, what must be in the mix?
Answer
Correct
Answer: Cost, quality and access.
Question 3
4 out of 4 points
The core purpose for an organization's existence is usually contained in its:
Answer
Correct Answer:
mission statement.
Question 4
4 out of 4 points
"Users" are a subset of:
Answer
Correct
Answer: customers.
Question 5
4 out of 4 points
, Building deeper understanding and ties with individual customers is the
definition of:
Answer
Correct Answer:
customer relationship
management.
Question 6
4 out of 4 points
Differentiating a product, service or organization so that it is less affected by the
five forces is called:
Answer
Correct
Answer: positioning.
Question 7
4 out of 4 points
Entering ventures that are unrelated to the present business is the definition of:
Answer
Correct
Answer: diversification.
Question 8
4 out of 4 points
Strategic planning starts with:
Answer
Correct
Answer: developing a definition of the business.
Question 9
4 out of 4 points
The fourth step in drafting a useful and appropriate strategy is:
Answer