DECA MTDM PERFORMANCE INDICATORS WITH COR
Explain cthe cconcept cof cmarket cand cmarket cidentification c- cCORRECT cANS✔✔Market: cgroup co
ccommon cinterests
Market cidentification: cidentify cwho cthe cgroup cis cand cwhat cthe ccommon cinterest cis
Identify cthe celements cof cthe cpromotional cmix c- cCORRECT cANS✔✔P c- cPersonal cselling
- cSales creps csell cproducts cdirectly ccommunicating cwith cconsumer
P c- cPublic cRelations
- cManaging ccompany's cimage cthrough cnon-paid cadvertising
A c- cAdvertising
- cPaid, cnon-personal cactivity cto cpromote cproduct
D c- cDirect cMarketing
- cTargeting cusing cmarket csegmentation
S c- cSales cPromotion
- cLimited ctime coffers cused cto cpromote csales
Describe cfactors cused cby cmarketers cto cposition cproducts/services c- cCORRECT cANS✔✔Price c
- cLow cprices, chigh cquality
Features cand cBenefits
- cDesirable ctrait c(What cwill cconsumer cgain?)
Product cvs cCompetition
- cEx. cHaving ca cbetter cdesign
Connecting cback cto cother cproducts
- cHelp cpromotes cother cproducts cas cwell
Explain cthe crole cof ccustomer cservices cas ca ccomponent cof cselling crelationships c- cCORRECT cA
cDirect clink cbetween cbusiness cand cconsumer
- cProviding ca creliable, chelpful ccustomer cservice cfor cconsumers, cbusinesses ccan cimprove cthe co
Explain cfactors caffecting cpricing cdecisions c- cCORRECT cANS✔✔1. cCosts cand cExpenses
- cCompanies creduce cas cmuch cas cpossible
2. cSupply cand cDemand
- cHow cmuch cbusiness care cwilling cto coffer cvs. chow cmuch ccustomers care cwilling cto cbuy
3. cConsumer cperception
- cHow cquality cof cproduct cis cperceived
- cImpacts ceffectiveness cof cproduct
4. cCompetition
- cPrices cbeing ccharged cby ccompetition cmust cbe cconsidered
Describe cthe cuse cof ctechnology cin cthe cproduct/service cmanagement cfunction c- cCORRECT cAN
copportunities cfor cnew cproducts cand cefficiency,
- cMakes cproducts ceasier cto cuse cand csometimes cobsolete
Explain cthe cconcept cof cmarket cand cmarket cidentification c- cCORRECT cANS✔✔Market: cgroup co
ccommon cinterests
Market cidentification: cidentify cwho cthe cgroup cis cand cwhat cthe ccommon cinterest cis
Identify cthe celements cof cthe cpromotional cmix c- cCORRECT cANS✔✔P c- cPersonal cselling
- cSales creps csell cproducts cdirectly ccommunicating cwith cconsumer
P c- cPublic cRelations
- cManaging ccompany's cimage cthrough cnon-paid cadvertising
A c- cAdvertising
- cPaid, cnon-personal cactivity cto cpromote cproduct
D c- cDirect cMarketing
- cTargeting cusing cmarket csegmentation
S c- cSales cPromotion
- cLimited ctime coffers cused cto cpromote csales
Describe cfactors cused cby cmarketers cto cposition cproducts/services c- cCORRECT cANS✔✔Price c
- cLow cprices, chigh cquality
Features cand cBenefits
- cDesirable ctrait c(What cwill cconsumer cgain?)
Product cvs cCompetition
- cEx. cHaving ca cbetter cdesign
Connecting cback cto cother cproducts
- cHelp cpromotes cother cproducts cas cwell
Explain cthe crole cof ccustomer cservices cas ca ccomponent cof cselling crelationships c- cCORRECT cA
cDirect clink cbetween cbusiness cand cconsumer
- cProviding ca creliable, chelpful ccustomer cservice cfor cconsumers, cbusinesses ccan cimprove cthe co
Explain cfactors caffecting cpricing cdecisions c- cCORRECT cANS✔✔1. cCosts cand cExpenses
- cCompanies creduce cas cmuch cas cpossible
2. cSupply cand cDemand
- cHow cmuch cbusiness care cwilling cto coffer cvs. chow cmuch ccustomers care cwilling cto cbuy
3. cConsumer cperception
- cHow cquality cof cproduct cis cperceived
- cImpacts ceffectiveness cof cproduct
4. cCompetition
- cPrices cbeing ccharged cby ccompetition cmust cbe cconsidered
Describe cthe cuse cof ctechnology cin cthe cproduct/service cmanagement cfunction c- cCORRECT cAN
copportunities cfor cnew cproducts cand cefficiency,
- cMakes cproducts ceasier cto cuse cand csometimes cobsolete
