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MGT 8803 - Business Strategy exam with correct answers

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MGT 8803 - Business Strategy exam with correct answers

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MGT 8803 - Business Strategy exam with ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




correct answers ||\\||\\




Role of Planning in Firm - correct answer✔✔Planning (primary) -> organizing & staffing ->
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leading -> controlling ||\\||\\ ||\\||\\




External Context for Planning - correct answer✔✔regulators | partners & shareholders |
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competitors | suppliers | tech, econ, labor, society | communities | customers ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




Internal Context for Planning - correct answer✔✔mgt's vision | mission/values | culture |
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people & workforce diversity | technology | physical assets | intellectual property
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Planning is important because it... - correct answer✔✔1. provides direction & basis for
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coordination

2. minimize waste & redundancy
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3. reduces uncertainty
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4. establishes goals
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5. involves & engages all levels of firm
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Residual Uncertainty - correct answer✔✔the unknowable; uncertainty that
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remains...important in assessing risk ||\\||\\ ||\\||\\ ||\\||\\




Hierarchical (Tall) Organizational Structure - correct answer✔✔many layers of middle mgt | ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




senior mgrs make most operational decisions | information flows from top-down | stable
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




environment

,Flat (Networked) Organizational Structure - correct answer✔✔front-line employees
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




empowered to make decisions | information flows top-down AND bottom-up | few levels of ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




middle mgt | decentralized decision making | dynamic environment
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Strategic Plans - correct answer✔✔1. broadly impacts firm||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




2. new markets to enter or existing to leave
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3. concerns overall scope of firm
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4. identifies initiative to create & sustain competitive advantage
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5. driven by mgt's vision, mission, values
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Functional Plans - correct answer✔✔1. implementing strategic plans ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




2. interrelated
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3. aligned to business unit level planning
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4. shorter term
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5. drive budget development & staffing plans
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Tactical/Operations Plans - correct answer✔✔1. narrow, specific to firm ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




2. allocation of specific resources to specific tasks or operations
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SMART - correct answer✔✔Specific, Measurable, Attainable, Realistic, Timely
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Main objective of business strategy - correct answer✔✔achieve superior performance in
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marketplace



Strategy - correct answer✔✔goal-directed actions a firm takes to gain & sustain superior
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




performance relative to competitors. ||\\||\\ ||\\||\\ ||\\||\\

, Competitive advantage - correct answer✔✔superior performance relative to other ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




competitors in same industry OR industry average | temporary ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




*people prefer your brand over another's so they are willing to pay more (ie, Apple)
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




Elements of Good Business Strategy - correct answer✔✔1. diagnosis of competitive
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




challenge

2. guiding policy to address competitive challenge
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3. set of coherent actions to implement
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Cost Leadership - correct answer✔✔lowest-cost producer in industry | pricing at or below
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




industry avg while leveraging a low "cost" advantage
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




Differentiation - correct answer✔✔economic value created is greater than competitors | ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




uniqueness in an industry with broad market | making products unique to allow charging ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




premium price ||\\||\\




How Tesla does Differentiation - correct answer✔✔battery technology, autonomous driving,
||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




high performance, supercharger network, wow factor
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Focus strategy - correct answer✔✔establish either a cost leadership OR differentiation
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competitive advantage but focused in a narrow market segment (ex: Rolex, Louis Vuitton) ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\ ||\\||\\




Vision - correct answer✔✔mgt's description of business model, technology, workforce,
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strategic positioning, and goals | for inspiring employees & stakeholders
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Mission - correct answer✔✔how firm will achieve vision | product OR customer market
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