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AQA A Level Psychology Social Influence (Latest 2025/ 2026 Update) Questions and 100% Correct Verified Answers [Grade A] – University of California, Berkeley

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AQA A Level Psychology Social Influence (Latest 2025/ 2026 Update) Questions and 100% Correct Verified Answers [Grade A] – University of California, Berkeley Group Size - Asch found that when the majority consisted of just one or two confederates then there was very little conformity. However when there was three then the conforming responses jumped up to around 30%. Further increases did not make a difference in levels of conformity, thus Campbell suggested that group size may have a different effect based on what type of conformity is occurring. For example if there is no correct answer and the individual wants to fit in then the larger the majority the more likely to be swayed whereas when there is a correct answer and the individual wants to be correct than just one or two will be sufficient. Unanimity - When one confederate was told to give the right answer Asch found that conformity dropped considerably from 30% t0 5.5%. Even when one confederate was told to give a different wrong answer to the majority, breaking unanimity, the conformity dropped from 30% down to 9%. Difficulty - Asch found that when making the lines a much more similar size that conformity increased a large amount as many people had less confidence in the answer they thought was correct. Culture - Smith et al. conducted Asch type research across many different cultures and found that in individualistic cultures conformity was at around 25% where as in collectivist cultures it was much higher at 37%.

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AQA A Level Psychology Social Influence
(Latest 2025/ 2026 Update) Questions and
100% Correct Verified Answers [Grade A] –
University of California, Berkeley




State and explain the three types of conformity -correct answer Compliance -

Individuals follow what the group is doing in order to be accepted or to fit in, even if

there personal views may differ to the one they are portraying. This will not chance

their underlying attitude towards something. (Asch)




Internalisation - This involves both public and private attitudes and is where the

individual may believe that the groups view, after close inspection, is correct and

theirs is wrong. This leads them to changing their public and private view towards

something in order to be correct. This is the deepest level of conformity and becomes

a permanent attitude. (Sherif's Autokinetic)




Identification - The individuals attitudes both private and publicly will change but in

this case only for a temporary amount of time and also is in order to fit in and be

liked, essentially it is a mix of compliance and internalisation. (Zimbardo)

, AQA A Level Psychology Social Influence
(Latest 2025/ 2026 Update) Questions and
100% Correct Verified Answers [Grade A] –
University of California, Berkeley



There are two explanations for conformity, outline and explain them -correct answer

Normative Social Influence - This is where people go along with a majority in order to

feel that they fit in and not be ridiculed for having a different opinion to everyone

else.




Informational Social Influence - Occurs when an individual accepts information from

the majority as they see them as experts or someone with more understanding of a

particular subject. This is done in order to be correct.




Outline and evaluate a study into informational social influence -correct answer

Jenness setup an ambiguous situation where participants were asked individually to

estimate how many beans were in a glass bottle they were shown. This was recorded

and participants were then put in a room with a group of people and asked as a

group to come to an estimate. Again they were asked individually if they would like

to change their original estimate, and nearly all of them decided they would like to

, AQA A Level Psychology Social Influence
(Latest 2025/ 2026 Update) Questions and
100% Correct Verified Answers [Grade A] –
University of California, Berkeley


change. This shows that most of them went through informational social influence

where they conformed with a group in order to be correct.




:) - Unlike other research into conformity there is no deceiving so it is ethically sound




:( - Doesn't give us any insight into non ambiguous situations where conformity

occurs




Outline two other studies into obediance -correct answer Hoffling - Aimed to create a

more realistic study than Milgrams into obediance. He did this by using a field

experiment with nurses that were not aware they were taking part. A fake doctor

called Dr.Smith called up the hospital on 22 seperate occasions talking to 22 different

nurses and asked them do check if they had the drug Astroten. On the drugs box it

said that maximum dosage was 10mg, yet Dr.Smith asked them to administer 20mg

to a patient Mr.Jones. The drug in reality was just a sugar pill but the nurses were not

aware of this. Dr.Smith stated he was in a rush and will sign the authorisation form
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