and Answers | A+ Score Assured
What is an IB strategy? - 🧠ANSWER ✔✔integrated set of choices and
commitments that support and sustain a MNE's competitiveness
plans how to use resources, capabilities and competencies
What is a vision? - 🧠ANSWER ✔✔future-oriented declaration of purpose
and aspirations - communications to stakeholders what the MNE is, where
it's going and values to guide efforts
What is a mission? - 🧠ANSWER ✔✔communicates what the MNE is going
to do, why that, and approach to do so
,actionable
What is the Industrial Organization outlook to create strategy? - 🧠ANSWER
✔✔external environment guides the strategy, determine the state of
industry
What is the Great by Choice outlook to create strategy? - 🧠ANSWER
✔✔manager insight of acquiring resources, organizing capabilities and
developing competencies fundamentally shapes strategic success
What are the roles of resources, capabilities, and core competencies? -
🧠ANSWER ✔✔Resources - inputs into MNE production process
Capability - capacity for resources to perform an activity in an integrated
manner
Core competency - bundle resources and capabilities (special outlook, skill
or technology that creates superior value)
What is the primary difference between tangible and intangible resources?
- 🧠ANSWER ✔✔Tangible - physical resources that are observable and
,measurable (distribution network scale, scope of service system, credit of
selling equity and dept)
Intangible - resources that lack physical form (brand recognition, decision
making processes, managerial skills)
What are the leading capabilities of the firm? - 🧠ANSWER ✔✔Decision
making - envisioning strategic choices and consequences
Design - capacity to translate insights into products and processes
Distribution - mastering global logistics to support JIT design and delivery
Management information systems - operationalizing platforms that translate
big data analytics into planning tools
Manufacturing - devising assembly line layouts that maximize efficiency
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, Marketing - promoting brand recognition that inspires customer loyalty
Product technology - developing product portfolio that leverages proprietary
technology
Research and dev - creation of cool, clever, functional designs
Strategic visioning - willingness to question current vision, mission and
strategy
What is the cost leadership strategy to create value? - 🧠ANSWER ✔✔make
a product at the lowest cost, relative to rivals, which appeals to the largest
number of potential customers (walmart)
What is the differentiation strategy to create value? - 🧠ANSWER ✔✔Do
something different that anyone else can, effectively
designing and delivering products that are important to customer to pay a
premium