RESEARCH PAPER ASSIGNMENT 1
BUSI 750: Managing Human Resources Performance Management, Development,
and Branding in Strategic HR Assignment 2025 Liberty University
Performance Management, Development, and Branding in Strategic HR Assignment
Nicholas Steven Cox
School of Business, Liberty University
BUSI 750: Managing Human Resources
Dr. David Calland
September 25, 2025
Author Note
Nicholas Steven Cox
I have no know conflict of interest to disclose.
Correspondence concerning this article should be addressed to Nicholas Steven Cox.
Email:
, RESEARCH PAPER ASSIGNMENT 2
Abstract
The strategic human resource practices of modern organizations are enriched by Christian
theological principles, as established by Keller and Hardy. The performance management and
appraisal systems receive direction from these foundations, which also determine training and
development methods, recruitment and selection, and employer branding strategies. Drawing on
Valentine et al.'s (2025) human resource paradigm, which incorporates the viewpoints of Keller
(2012) and Hardy (1990), this research study utilizes empirical findings from 2020 to 2025,
which reveal how human resource systems not only support organizational goals but also
establish best practices. The integration of theology and human resource perspectives yields
practical recommendations, enabling Christian non-profit organizations to apply strategies that
further their mission while also maintaining high performance.
Keywords: Human resource management, performance management, appraisal systems,
vocational development, employer branding, strategic HR, Gen Z recruitment, organizational
mission, purpose-driven workplace, e-recruitment, SHRM, human flourishing, employee
development, values-based leadership
BUSI 750: Managing Human Resources Performance Management, Development,
and Branding in Strategic HR Assignment 2025 Liberty University
Performance Management, Development, and Branding in Strategic HR Assignment
Nicholas Steven Cox
School of Business, Liberty University
BUSI 750: Managing Human Resources
Dr. David Calland
September 25, 2025
Author Note
Nicholas Steven Cox
I have no know conflict of interest to disclose.
Correspondence concerning this article should be addressed to Nicholas Steven Cox.
Email:
, RESEARCH PAPER ASSIGNMENT 2
Abstract
The strategic human resource practices of modern organizations are enriched by Christian
theological principles, as established by Keller and Hardy. The performance management and
appraisal systems receive direction from these foundations, which also determine training and
development methods, recruitment and selection, and employer branding strategies. Drawing on
Valentine et al.'s (2025) human resource paradigm, which incorporates the viewpoints of Keller
(2012) and Hardy (1990), this research study utilizes empirical findings from 2020 to 2025,
which reveal how human resource systems not only support organizational goals but also
establish best practices. The integration of theology and human resource perspectives yields
practical recommendations, enabling Christian non-profit organizations to apply strategies that
further their mission while also maintaining high performance.
Keywords: Human resource management, performance management, appraisal systems,
vocational development, employer branding, strategic HR, Gen Z recruitment, organizational
mission, purpose-driven workplace, e-recruitment, SHRM, human flourishing, employee
development, values-based leadership
