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1 © 2023 Cengage. All Rights Reserved. May not be scanned, copied
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or duplicated, or
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nn
nn
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posted to
,TABLEOFCONTENTS n n
1. Chapter 1: Introduction
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2. Chapter 2: Formal Institutions: Politics, Laws, and Economics
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3. Chapter 3: Informal Institutions: Cultures, Ethics, and Norms
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4. Chapter 4: Resources and Capabilities
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5. Chapter 5: International Trade
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6. Chapter 6: Foreign Direct Investment
nn nn nn nn
7. Chapter 7: Foreign Exchange
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8. Chapter 8: Global and Regional Integration
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9. Chapter 9: The Entrepreneurial Firm
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10. Chapter 10: Foreign Market Entry
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11. Chapter 11: Global Competitive Dynamics
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12. Chapter 12: Alliances and Acquisitions
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13. Chapter 13: Strategy, Structure, and Innovation in Multinationals
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14. Chapter 14: Marketing and Supply Chain Management
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15. Chapter 15: Human Resource Management
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16. Chapter 16: Corporate Finance and Governance
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Chapter 17: Corporate Social Responsibility
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2 © 2023 Cengage. All Rights Reserved. May not be scanned, copied or duplicated, or
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posted to
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,Chapter1 n
Table of Contents nn nn
Purpose and Perspective of the Chapter ............................................................................................................ 2
nn nn nn nn nn
Cengage Supplements .................................................................................................................................................. 2
nn
Chapter Objectives ......................................................................................................................................................... 2
nn
Complete List of Chapter Activities and Assessments ................................................................................... 3
nn nn nn nn nn nn
What's New in This Chapter ................................................................................................................................... 3
nn nn nn nn
Opening Case Discussion: Emerging Markets—Apple, America, and China.......................................... 3
nn nn nn nn nn nn nn
Chapter Outline ............................................................................................................................................................... 4
nn
End-of-Chapter Guide ................................................................................................................................................... 9
nn
Review Questions ........................................................................................................................................................ 9
nn
Critical Discussion Questions ............................................................................................................................. 11
nn nn
Global Action ............................................................................................................................................................. 12
nn
Closing Case: Emerging Markets—Are US Multinationals Good for America? ........................... 12
nn nn nn nn nn nn nn nn
Appendix........................................................................................................................................................................... 14
Generic Rubrics.......................................................................................................................................................... 14
nn
Standard Writing Rubric ....................................................................................................................................... 14
nn nn
Standard Discussion Rubric ................................................................................................................................. 14
nn nn
3 © 2023 Cengage. All Rights Reserved. May not be scanned, copied or duplicated, or
nn nn nn nn nn nn nn nn nn nn nnnn nn nn
posted to
n n nn nn
, Purpose and Perspective of the Chapter nn nn nn nn nn
The purpose of this chapter is to explore the concepts of international and global
nn nn nn nn nn nn nn nn nn nn nn nn nn
nnbusiness. First, we discuss the importance of studying global business. Then, we develop
nn nn nn nn nn nn nn nn nn nn nn nn
the unified framework used in each chapter, which focuses learning on one
nn nn n n nn nn nn nn nn nn nn nn nn
fundamental question and two core perspectives—an institution-based view and a
nn nn nn nn nn nn nn nn nn nn
resource-based view. Next, we explore the concepts of globalization, semiglobalization,
nn nn nn nn nn nn nn nn nn nn
and risk management. As a backdrop for the remainder of the text, the Global
nn nn nn nn nn n n n n n n n n n n n n nn nn nn
Business and Globalization at a Crossroads section makes two points: First, a basic
nn nn n n nn nn nn nn nn nn nn nn nn nn
understanding of the global economy is necessary. Second, it is important to critically
nn nn nn nn nn nn n n nn nn nn nn nn nn
examine your own personal views and biases regarding globalization. Additionally, we
nn nn nn nn nn nn nn n n nn nn nn
outline three leading debates concerning business and globalization/deglobalization.
nn nn nn nn nn nn nn nn
Finally, we explore the broad implications for savvy managers and students for the
nn nn nn nn nn nn nn nn nn n n n n n n n n
future of global business in a less global world.
n n n n n n n n n n n n n n n n n n
Cengage Supplements nn
The following product-level supplements provide additional information that may help you in
nn nn nn nn nn nn nn nn nn nn nn
preparing your course. They are available in the Instructor Resource Center.
nn n n n n n n n n n n n n n n n n n n n n
Transition Guide (provides information about what’s new from edition to edition)
nn nn nn nn nn nn nn nn nn nn
Educator’s Guide (describes assets in the platform with a detailed
nn nn nn nn nn nn nn nn nn
breakdown of activities by chapter with seat time)
nn nn nn nn nn nn nn nn
PowerPoint (provides text-based lectures and presentations)
nn nn nn nn nn
Test Bank (contains assessment questions and problems)
nn nn nn nn nn nn
Guide to Teaching Online (provides information about the key assets within
nn nn nn nn nn nn nn nn nn nn
the product and how to implement/facilitate use of the assets in
nn nn nn nn nn nn nn nn nn nn nn
synchronous and asynchronous teaching environments)
nn nn nn nn nn
Accelerated Course Syllabus (provides guidance on the recommended delivery
nn nn nn nn nn nn nn nn
of course materials given a 5-week, 8-week, 12-week, and 16-week course)
nn nn nn nn nn nn nn nn nn nn nn
MindTap User Guide (provides information on how to navigate and use MindTap)
nn nn nn nn nn nn nn nn nn nn nn
Chapter Objectives nn
The following objectives are addressed in this chapter:
nn nn nn nn nn nn nn
1-1 Explain the concepts of international business and global
nn nn nn nn nn nn nn
business. 1-2 Give three reasons why it is important to study
nn nn n n nn nn nn nn nn nn nn nn
global business.
nn n n
1-3 Articulate one fundamental question and two core perspectives in the study
nn nn nn nn nn nn nn nn nn nn
of global business.
nn nn nn
1-4 Describe the importance of globalization, semiglobalization, and risk management.
nn nn nn nn nn nn nn nn
1-5 State the size of the global economy and its broad trends and understand
nn nn nn nn nn nn nn nn nn nn nn nn
your likely bias in the globalization debate.
nn nn nn nn nn nn nn
1-6 Participate in three leading debates concerning global nn nn nn nn nn nn
4 © 2023 Cengage. All Rights Reserved. May not be scanned, copied or duplicated, or
nn nn nn nn nn nn nn nn nn nn nnnn nn nn
posted to
n n nn nn
1 © 2023 Cengage. All Rights Reserved. May not be scanned, copied
nn nn
or duplicated, or
nn nn
nn
nn
nn nn nn nn nn nn nn
posted to
,TABLEOFCONTENTS n n
1. Chapter 1: Introduction
nn nn
2. Chapter 2: Formal Institutions: Politics, Laws, and Economics
nn nn nn nn nn nn nn
3. Chapter 3: Informal Institutions: Cultures, Ethics, and Norms
nn nn nn nn nn nn nn
4. Chapter 4: Resources and Capabilities
nn nn nn nn
5. Chapter 5: International Trade
nn nn nn
6. Chapter 6: Foreign Direct Investment
nn nn nn nn
7. Chapter 7: Foreign Exchange
nn nn nn
8. Chapter 8: Global and Regional Integration
nn nn nn nn nn
9. Chapter 9: The Entrepreneurial Firm
nn nn nn nn
10. Chapter 10: Foreign Market Entry
nn nn nn nn
11. Chapter 11: Global Competitive Dynamics
nn nn nn nn
12. Chapter 12: Alliances and Acquisitions
nn nn nn nn
13. Chapter 13: Strategy, Structure, and Innovation in Multinationals
nn nn nn nn nn nn nn
14. Chapter 14: Marketing and Supply Chain Management
nn nn nn nn nn nn
15. Chapter 15: Human Resource Management
nn nn nn nn
16. Chapter 16: Corporate Finance and Governance
nn nn nn nn nn
Chapter 17: Corporate Social Responsibility
nn nn nn nn nn
2 © 2023 Cengage. All Rights Reserved. May not be scanned, copied or duplicated, or
nn nn nn nn nn nn nn nn nn nn nnnn nn nn
posted to
n n nn nn
,Chapter1 n
Table of Contents nn nn
Purpose and Perspective of the Chapter ............................................................................................................ 2
nn nn nn nn nn
Cengage Supplements .................................................................................................................................................. 2
nn
Chapter Objectives ......................................................................................................................................................... 2
nn
Complete List of Chapter Activities and Assessments ................................................................................... 3
nn nn nn nn nn nn
What's New in This Chapter ................................................................................................................................... 3
nn nn nn nn
Opening Case Discussion: Emerging Markets—Apple, America, and China.......................................... 3
nn nn nn nn nn nn nn
Chapter Outline ............................................................................................................................................................... 4
nn
End-of-Chapter Guide ................................................................................................................................................... 9
nn
Review Questions ........................................................................................................................................................ 9
nn
Critical Discussion Questions ............................................................................................................................. 11
nn nn
Global Action ............................................................................................................................................................. 12
nn
Closing Case: Emerging Markets—Are US Multinationals Good for America? ........................... 12
nn nn nn nn nn nn nn nn
Appendix........................................................................................................................................................................... 14
Generic Rubrics.......................................................................................................................................................... 14
nn
Standard Writing Rubric ....................................................................................................................................... 14
nn nn
Standard Discussion Rubric ................................................................................................................................. 14
nn nn
3 © 2023 Cengage. All Rights Reserved. May not be scanned, copied or duplicated, or
nn nn nn nn nn nn nn nn nn nn nnnn nn nn
posted to
n n nn nn
, Purpose and Perspective of the Chapter nn nn nn nn nn
The purpose of this chapter is to explore the concepts of international and global
nn nn nn nn nn nn nn nn nn nn nn nn nn
nnbusiness. First, we discuss the importance of studying global business. Then, we develop
nn nn nn nn nn nn nn nn nn nn nn nn
the unified framework used in each chapter, which focuses learning on one
nn nn n n nn nn nn nn nn nn nn nn nn
fundamental question and two core perspectives—an institution-based view and a
nn nn nn nn nn nn nn nn nn nn
resource-based view. Next, we explore the concepts of globalization, semiglobalization,
nn nn nn nn nn nn nn nn nn nn
and risk management. As a backdrop for the remainder of the text, the Global
nn nn nn nn nn n n n n n n n n n n n n nn nn nn
Business and Globalization at a Crossroads section makes two points: First, a basic
nn nn n n nn nn nn nn nn nn nn nn nn nn
understanding of the global economy is necessary. Second, it is important to critically
nn nn nn nn nn nn n n nn nn nn nn nn nn
examine your own personal views and biases regarding globalization. Additionally, we
nn nn nn nn nn nn nn n n nn nn nn
outline three leading debates concerning business and globalization/deglobalization.
nn nn nn nn nn nn nn nn
Finally, we explore the broad implications for savvy managers and students for the
nn nn nn nn nn nn nn nn nn n n n n n n n n
future of global business in a less global world.
n n n n n n n n n n n n n n n n n n
Cengage Supplements nn
The following product-level supplements provide additional information that may help you in
nn nn nn nn nn nn nn nn nn nn nn
preparing your course. They are available in the Instructor Resource Center.
nn n n n n n n n n n n n n n n n n n n n n
Transition Guide (provides information about what’s new from edition to edition)
nn nn nn nn nn nn nn nn nn nn
Educator’s Guide (describes assets in the platform with a detailed
nn nn nn nn nn nn nn nn nn
breakdown of activities by chapter with seat time)
nn nn nn nn nn nn nn nn
PowerPoint (provides text-based lectures and presentations)
nn nn nn nn nn
Test Bank (contains assessment questions and problems)
nn nn nn nn nn nn
Guide to Teaching Online (provides information about the key assets within
nn nn nn nn nn nn nn nn nn nn
the product and how to implement/facilitate use of the assets in
nn nn nn nn nn nn nn nn nn nn nn
synchronous and asynchronous teaching environments)
nn nn nn nn nn
Accelerated Course Syllabus (provides guidance on the recommended delivery
nn nn nn nn nn nn nn nn
of course materials given a 5-week, 8-week, 12-week, and 16-week course)
nn nn nn nn nn nn nn nn nn nn nn
MindTap User Guide (provides information on how to navigate and use MindTap)
nn nn nn nn nn nn nn nn nn nn nn
Chapter Objectives nn
The following objectives are addressed in this chapter:
nn nn nn nn nn nn nn
1-1 Explain the concepts of international business and global
nn nn nn nn nn nn nn
business. 1-2 Give three reasons why it is important to study
nn nn n n nn nn nn nn nn nn nn nn
global business.
nn n n
1-3 Articulate one fundamental question and two core perspectives in the study
nn nn nn nn nn nn nn nn nn nn
of global business.
nn nn nn
1-4 Describe the importance of globalization, semiglobalization, and risk management.
nn nn nn nn nn nn nn nn
1-5 State the size of the global economy and its broad trends and understand
nn nn nn nn nn nn nn nn nn nn nn nn
your likely bias in the globalization debate.
nn nn nn nn nn nn nn
1-6 Participate in three leading debates concerning global nn nn nn nn nn nn
4 © 2023 Cengage. All Rights Reserved. May not be scanned, copied or duplicated, or
nn nn nn nn nn nn nn nn nn nn nnnn nn nn
posted to
n n nn nn
