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Mas 101 Exam 2025/2026 Exam
Questions Marking Scheme New Update
| A+ Rated
mass media - 🧠 ANSWER ✔✔Forms of communication, such as newspapers and
radio, that reach millions of people.
Communication - 🧠 ANSWER ✔✔The imparting or exchanging of information or
news
Affordances - 🧠 ANSWER ✔✔the possibilities for action offered by objects and
situations
consensus narratives - 🧠 ANSWER ✔✔cultural products that become popular and
command wide attention, providing shared cultural experiences
Origins of term "media - 🧠 ANSWER ✔✔another term coined for medium or way
to convey a message across many different platforms
Eras of Media - 🧠 ANSWER ✔✔Oral, written, print, electronic, digital
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COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
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Gesellschaft - 🧠 ANSWER ✔✔a type of society that is dominated by impersonal
relationships, individual accomplishments, and self-interest
Gemeinschaft - 🧠 ANSWER ✔✔a type of society in which life is intimate; a
community in which everyone knows everyone else and people share a sense of
togetherness
Francis Tonnies - 🧠 ANSWER ✔✔His distinction between two types of social
groups - Gemeinschaft and Gesellschaft - is what Tönnies is best known for. He
was, however, a prolific writer and also co-founder of the German Society for
Sociology.
niche nation - 🧠 ANSWER ✔✔a society in which people navigate a more varied
and complex media landscape
Participatory Culture - 🧠 ANSWER ✔✔a culture in which media consumers are
able to annotate, comment on, remix, and otherwise respond to culture.
Media Roles - 🧠 ANSWER ✔✔Gatekeeper (Influences what issues get on the
political agenda) Scorekeeper (helps citizens to decide who is winning) Watchdog
(brings the misdeeds of politicians, candidates, parties, and governments to the
publics attention.)
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COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
Mas 101 Exam 2025/2026 Exam
Questions Marking Scheme New Update
| A+ Rated
mass media - 🧠 ANSWER ✔✔Forms of communication, such as newspapers and
radio, that reach millions of people.
Communication - 🧠 ANSWER ✔✔The imparting or exchanging of information or
news
Affordances - 🧠 ANSWER ✔✔the possibilities for action offered by objects and
situations
consensus narratives - 🧠 ANSWER ✔✔cultural products that become popular and
command wide attention, providing shared cultural experiences
Origins of term "media - 🧠 ANSWER ✔✔another term coined for medium or way
to convey a message across many different platforms
Eras of Media - 🧠 ANSWER ✔✔Oral, written, print, electronic, digital
1
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
, 2
Gesellschaft - 🧠 ANSWER ✔✔a type of society that is dominated by impersonal
relationships, individual accomplishments, and self-interest
Gemeinschaft - 🧠 ANSWER ✔✔a type of society in which life is intimate; a
community in which everyone knows everyone else and people share a sense of
togetherness
Francis Tonnies - 🧠 ANSWER ✔✔His distinction between two types of social
groups - Gemeinschaft and Gesellschaft - is what Tönnies is best known for. He
was, however, a prolific writer and also co-founder of the German Society for
Sociology.
niche nation - 🧠 ANSWER ✔✔a society in which people navigate a more varied
and complex media landscape
Participatory Culture - 🧠 ANSWER ✔✔a culture in which media consumers are
able to annotate, comment on, remix, and otherwise respond to culture.
Media Roles - 🧠 ANSWER ✔✔Gatekeeper (Influences what issues get on the
political agenda) Scorekeeper (helps citizens to decide who is winning) Watchdog
(brings the misdeeds of politicians, candidates, parties, and governments to the
publics attention.)
2
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY
STATEMENT. ALL RIGHTS RESERVED
