When it comes to retail, what objectives do Data and AI serve? - ✔ ✔ Correct
- Automating tasks to improve customer satisfaction
Optimizing the retail space
Personalizing the customer experience
According to Trent Power, the cost of acquiring a new Client is higher than the
cost of retaining an existing one. - ✔ ✔ - AGREE
Sephora Champs-Elysées welcomes an average ... visitors per day, with a team
of ... people working at the store. - ✔ ✔ - 10 thousand
visitors, 200 people
According to Nelly Mensah, LVMH is leveraging Emerging technologies. They
include ... - ✔ ✔ - Blockchain
Web3
3D
GenAI
,Immersive experiences
A key stake and commitment of LVMH is to develop its talents in Retail. Those
Talents represent at LVMH: - ✔ ✔ - More than the half of
the employees worldwide
What are the main rules to follow when it comes to customer experience? - ✔
✔ - Customer-first
Brand consistency
Connection with customers
All of the above
What are the main qualities to succeed as a store manager? - ✔ ✔
- You need to have an insatiable curiosity for products
You need to like people
You need skills in storytelling
You need to be passionate
The Net Promoter Score indicates the probability of clients recommending a
product, a brand or service. - ✔ ✔ Correct - I AGREE
, The client experience refers to the interaction between the client and the brand
across multiple points of contact. - ✔ ✔ - TRUE
At Guerlain, what are the three pillars that create a connection with customers?
-✔ ✔ - Store teams
Place and retail design
Customer programs
Which of these Maisons is the oldest? - ✔ ✔ - CHAUMET
What are the key drivers for Selective Retailing Maisons? - ✔ ✔
- Constant innovation
Personalization of relationships
Transforming shopping in a unique experience
Which Fashion House within the Group was founded in 1846? - ✔ ✔
- LOEWE
How many stores does LVMH manage? - ✔ ✔ - More than
6,000 stores