Final Exam Review
Questions & Solutions
2025
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, Question 1: Related Diversification Strategies
Scenario: A large consumer goods company is exploring expansion into
a new line of organic food products that leverages its existing distribution
network and brand reputation in packaged goods. Which strategy does
this represent?
- A. Horizontal integration
- B. Unrelated conglomerate diversification
- C. Related diversification
- D. Backward vertical integration
ANS: C
Rationale: Related diversification occurs when a firm expands into an
area that is connected to its current operations. Leveraging existing
distribution and brand strengths in a similar market segment (organic
foods as a new line) is an example of related diversification.
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Question 2: Porter's Five Forces Application
Scenario: An electronics manufacturer uses Porter's Five Forces to
evaluate the competitive dynamics in its industry. Which force primarily
examines the threat posed by alternative products that fulfill the same
need?
- A. Rivalry among existing competitors
- B. Bargaining power of buyers
- C. Threat of substitutes
- D. Bargaining power of suppliers
ANS: C
Rationale: The “threat of substitutes” force evaluates how easily
customers can switch to alternative products. When alternatives become
viable, they can decrease the attractiveness of the industry.
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Question 3: VRIO Analysis
Scenario: A firm discovers that its proprietary software is valuable and
rare, but competitors can replicate it within a short time frame. Using the
VRIO framework, what type of competitive advantage does this resource
confer?
- A. Sustainable competitive advantage
- B. Temporary competitive advantage
- C. Competitive parity
- D. No competitive advantage
ANS: B
Rationale: For a resource to lead to a sustainable advantage, it must
also be inimitable. When a resource is valuable and rare—but easily
copied—it yields only a temporary competitive advantage.
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Question 4: Balanced Scorecard Perspective
Scenario: A company employs a balanced scorecard to monitor its
implementation of a new strategy. Which perspective in the balanced
scorecard specifically focuses on customer satisfaction and market
position?
- A. Financial Perspective
- B. Customer Perspective
- C. Internal Business Process Perspective
- D. Learning and Growth Perspective
ANS: B
Rationale: The customer perspective of the balanced scorecard
measures how customers view the organization, including satisfaction
and brand positioning, which are critical to strategic success.
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©2025
, Question 5: Dynamic Capabilities
Scenario: An innovative firm continuously develops new products by
reconfiguring its internal processes and aligning them with emerging
market trends. Which concept best describes this ability?
- A. Core competency
- B. Dynamic capabilities
- C. Operational efficiency
- D. Economies of scale
ANS: B
Rationale: Dynamic capabilities refer to an organization’s ability to
integrate, build, and reconfigure internal and external competencies to
address rapidly changing environments.
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Question 6: Scenario Planning
Scenario: A multinational anticipates various future economic
conditions and develops several strategic plans accordingly. What is the
primary objective of scenario planning in strategic management?
- A. To prepare for short‑term budgeting challenges
- B. To improve efficiency in daily operations
- C. To enhance long‑term strategic flexibility by analyzing multiple future
scenarios
- D. To analyze current operational performance
ANS: C
Rationale: Scenario planning prepares organizations for uncertainty by
exploring different future possibilities, thereby enhancing long‑term
strategic flexibility.
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Question 7: Blue Ocean Strategy
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