IS 301 Term 1 Exam Questions and Correct
Answers.
audience centered approach
focus on understanding and meeting the needs of their readers and listeners
Basic Communication Model
1. sender has an idea
2. the sender encodes the idea as a message
3. the sender produces the message in a transmittable medium
4. the sender transmits the message through a channel
5. the audience receives the message
6. the receiver decodes the message
7. the receiver responds to the message
8. the receiver provides feedback
social communication model
interactive, conversational, and usually open to all who wish to participate
ethical dilemma
choosing between alternatives that aren't clear cut
ethical lapse
a clearly unethical choice
,information overload
receiving more information that can be effectively processed
expected norms of behavior in society or among members of a group
Which of the following best describes the term etiquette?
no clear cut alternative
Which of the following best describes an ethical dilemma?
a system used to deliver a message
Which of the following best describes a communication channel?
the receiver provides feedback
the last step of the basic communication model is
ethics
which of the following is a set of principles that govern behavior and conduct within a society?
a high context culture
______ is one in which people rely in the context of nonverbal actions and environmental setting
to convey meaning
stealth marketing
The practice of marketing a product in such a way that people are not aware that they are being
marketed to is called
communication medium
which of the following is the form in which a message is presented?
ethical communication
_________ includes all relevant information, is true in every sense, and is not deceptive in any
way.
, transparency
Which of the following involves giving audiences access to information they need in order to
make effective decisions?
information overload
_________ refers to a situation when someone has access to too much information and they are
unable to deal with it.
performing at a high level of conducting oneself with purpose and pride
What is professionalism?
primarily focuses on the decoder of the message
Which of the following is true of the audience-centered approach to communication?
the form in which a message is presented
What is a communication medium?
low context culture
__________ is one in which logic, fact, and directness are given importance.
ethnocentrism
Which of the following is the tendency to judge all other groups according to the standards,
behaviors, and customs of one's own group?
cultural competancy
__________ is an appreciation for cultural differences that affect communication and the ability
to adjust one's communication style to ensure that efforts to send and receive messages across
cultural boundaries are successful.
stakeholders
__________ are those groups affected in some way by the company's actions.
communication medium
Answers.
audience centered approach
focus on understanding and meeting the needs of their readers and listeners
Basic Communication Model
1. sender has an idea
2. the sender encodes the idea as a message
3. the sender produces the message in a transmittable medium
4. the sender transmits the message through a channel
5. the audience receives the message
6. the receiver decodes the message
7. the receiver responds to the message
8. the receiver provides feedback
social communication model
interactive, conversational, and usually open to all who wish to participate
ethical dilemma
choosing between alternatives that aren't clear cut
ethical lapse
a clearly unethical choice
,information overload
receiving more information that can be effectively processed
expected norms of behavior in society or among members of a group
Which of the following best describes the term etiquette?
no clear cut alternative
Which of the following best describes an ethical dilemma?
a system used to deliver a message
Which of the following best describes a communication channel?
the receiver provides feedback
the last step of the basic communication model is
ethics
which of the following is a set of principles that govern behavior and conduct within a society?
a high context culture
______ is one in which people rely in the context of nonverbal actions and environmental setting
to convey meaning
stealth marketing
The practice of marketing a product in such a way that people are not aware that they are being
marketed to is called
communication medium
which of the following is the form in which a message is presented?
ethical communication
_________ includes all relevant information, is true in every sense, and is not deceptive in any
way.
, transparency
Which of the following involves giving audiences access to information they need in order to
make effective decisions?
information overload
_________ refers to a situation when someone has access to too much information and they are
unable to deal with it.
performing at a high level of conducting oneself with purpose and pride
What is professionalism?
primarily focuses on the decoder of the message
Which of the following is true of the audience-centered approach to communication?
the form in which a message is presented
What is a communication medium?
low context culture
__________ is one in which logic, fact, and directness are given importance.
ethnocentrism
Which of the following is the tendency to judge all other groups according to the standards,
behaviors, and customs of one's own group?
cultural competancy
__________ is an appreciation for cultural differences that affect communication and the ability
to adjust one's communication style to ensure that efforts to send and receive messages across
cultural boundaries are successful.
stakeholders
__________ are those groups affected in some way by the company's actions.
communication medium
