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5.0
IDIS 344 Final Questions with Detailed Verified
Answers (100% Correct Answers) /Already Graded
A+
aim of marketing
Ans: understand customer so well the product fits and sells itself
7 P's of Marketing
Ans: product
promotion
price
placement
people
process
physical evidence
marketing
Ans: the activity, set of institutions, and processes for creating,
communicating, delivering, and exchanging offerings that have value for
customers, clients, partners, and society at large
marketing purpose
Ans: to generate revenue for a brand, company, or organization. Marketing
professionals and teams achieve this through the execution of strategic
digital activities that drive traffic, qualified leads, and sales, in direct
collaboration with their sales team.
Sunday, 02 March 2025
,marketing focus of a manufacturer
Ans: -build product/brand awareness
-build demand for the product/brand
-"sell" the product/brand to build market
marketing focus of a distributor
Ans: -distinguish yourself in market
-focus of your value proposition
-more emphasis on your brand versus your products
important changes in sales and marketing teams
Ans: -covid 19 changed the game for distributors
-hybrid approach
-technology impact on sales (ecommerce, CRM)
-expand sales footprint (new customers and markets)
disruptors in the market
Ans: amazon, sears
how did amazon act as disruptor
Ans: start in 1996 selling books
-one of big five companies
-disrupted first retail then wholesale
-prime and 2day delivery establish new standards
how did sears act as disruptor
Examstudy - Stuvia US
,Ans: start in 1886 selling watches
-cheapest supply house
-everything available to everyone
-customer service and catalog new standards
-bankrupt in 2011
5 S's of distribution
Ans: Source
stock
store
sell
ship
5 S's connect
Ans: supplier and customer
information technology
Ans: ERP
CRM
4 support services
Ans: information technology
human resource management
finance management
transportation
human resource management
Examstudy - Stuvia US
, Ans: "people"
finance managment
Ans: "money"
transportation
Ans: "move things"
3 things that go into proper inventory managment
Ans: outside sales
inside sales
e commerce sales
ecommerce
Ans: maintaining business relationships and selling information, services, and
commodities by means of telecommunications networks
top reasons for not provided ecommerce
Ans: -field sales rep become upset
-too hard to get the data to get started
-customers dont need it
-goes against relationship mindset
-already got ecommerce (old version)
-too expensive
-lack expertise to implement
-too busy
Examstudy - Stuvia US
In today's fast-paced educational landscape, students need reliable resources to excel in their studies.
5.0
IDIS 344 Final Questions with Detailed Verified
Answers (100% Correct Answers) /Already Graded
A+
aim of marketing
Ans: understand customer so well the product fits and sells itself
7 P's of Marketing
Ans: product
promotion
price
placement
people
process
physical evidence
marketing
Ans: the activity, set of institutions, and processes for creating,
communicating, delivering, and exchanging offerings that have value for
customers, clients, partners, and society at large
marketing purpose
Ans: to generate revenue for a brand, company, or organization. Marketing
professionals and teams achieve this through the execution of strategic
digital activities that drive traffic, qualified leads, and sales, in direct
collaboration with their sales team.
Sunday, 02 March 2025
,marketing focus of a manufacturer
Ans: -build product/brand awareness
-build demand for the product/brand
-"sell" the product/brand to build market
marketing focus of a distributor
Ans: -distinguish yourself in market
-focus of your value proposition
-more emphasis on your brand versus your products
important changes in sales and marketing teams
Ans: -covid 19 changed the game for distributors
-hybrid approach
-technology impact on sales (ecommerce, CRM)
-expand sales footprint (new customers and markets)
disruptors in the market
Ans: amazon, sears
how did amazon act as disruptor
Ans: start in 1996 selling books
-one of big five companies
-disrupted first retail then wholesale
-prime and 2day delivery establish new standards
how did sears act as disruptor
Examstudy - Stuvia US
,Ans: start in 1886 selling watches
-cheapest supply house
-everything available to everyone
-customer service and catalog new standards
-bankrupt in 2011
5 S's of distribution
Ans: Source
stock
store
sell
ship
5 S's connect
Ans: supplier and customer
information technology
Ans: ERP
CRM
4 support services
Ans: information technology
human resource management
finance management
transportation
human resource management
Examstudy - Stuvia US
, Ans: "people"
finance managment
Ans: "money"
transportation
Ans: "move things"
3 things that go into proper inventory managment
Ans: outside sales
inside sales
e commerce sales
ecommerce
Ans: maintaining business relationships and selling information, services, and
commodities by means of telecommunications networks
top reasons for not provided ecommerce
Ans: -field sales rep become upset
-too hard to get the data to get started
-customers dont need it
-goes against relationship mindset
-already got ecommerce (old version)
-too expensive
-lack expertise to implement
-too busy
Examstudy - Stuvia US