Solutions
human resource management - Correct Answer all the activities involved in acquiring,
maintaining, and developing an organization's human resources
job analysis - Correct Answer a systematic procedure for studying jobs to determine
their various elements and requirements
recruiting - Correct Answer the process of attracting qualified job applicants
job specification - Correct Answer a list of the qualifications required to perform a
particular job
training - Correct Answer the process of teaching new employees how to do their jobs,
or teaching existing employees how to do their jobs more effectively and efficiently
job analysis results in a job description and job specification, which are used to publicize
the employment opportunity. - Correct Answer
HRM employees conduct the activities required to acquire, maintain, and develop the
companies workforce. - Correct Answer
motivation factors - Correct Answer according to two-factor theory, job factors such as
recognition, responsibility, and opportunity for advancement that increase motivation,
while their absence doesn't necessarily result in dissatisfaction
Herzberg's two-factor theory - Correct Answer a motivation theory that suggests that
satisfaction and dissatisfaction are separate and distinct dimensions
taylor's reinforcement theory - Correct Answer a means of modifying behavior based
on the premise that rewarded behavior is likely to be repeated, while punished behavior
is less likely to reoccur
equity theory - Correct Answer a motivation theory based on the premise that people
are motivated to obtain and preserve equitable treatment for themselves.
- defense tackle aaron donald not showing up for training camp until he got competitive
pay
management by objective (MBO) - Correct Answer a motivation technique in which
managers and employees collaborate in setting goals
advantages of teamwork (4) - Correct Answer 1. synergy
2. creativity
3. satisfies social and self esteem needs
4. accuracy
, the most important contribution of two-factor theory is that it raises awareness among
managers that non-monetary forms of motivation such as recognition, advancement,
and opportunities for growth make important contributions to employee performance. -
Correct Answer
teamwork within a company can help reduce employee turnover and increase
production, quality, and customer service. - Correct Answer also evidence that working
in teams leads to higher levels of job satisfaction among employees and a harmonious
work environment
4 steps for MBO - Correct Answer MBO: a motivation technique in which managers
and employees collaborate in setting goals
1. set goals
2. develop action plan
3. implement action plan
4. review performance
herzberg's two-factor theory factors (2) - Correct Answer 1. maintenance factors: job
security, pay, working conditions
2. motivation factors: recognition, responsibility, and advancement opportunities
marketing - Correct Answer the process of creating, pricing, distributing, and promoting
goods, services and ideas to facilitate satisfying relationships with customers and to
develop and maintain favorable relationships with stakeholders in a dynamic
environment.
marketing concept (sales orientation) - Correct Answer a business philosophy that a
firm should provide goods and services to satisfy customers' needs through a
coordinated set of activities that allow the firm to achieve its objectives
evolution of marketing concept - Correct Answer production era --> sales era -->
customer relationship era
target market - Correct Answer a group of individuals or organizations for which a firm
develops a specific marketing mix suitable for the specific needs and preferences of that
group
marketing mix - Correct Answer the combination of the marketing activities -- product
price, distribution and promotion -- that satisfy customer needs and preferences
four elements of marketing mix - Correct Answer 1. product
2. pricing
3. distribution (place)
4. promotion