Test Bank For Electronic Commerce: A Managerial and Social Networks Perspective (Business and Economics) By Turban / Lee / King / Liang ||All Chapters

Electronic67Commerce67201067(Turban67/67Lee67/67King67/67Liang67/67Turb
an)67Chapter6716 7 Overview67of67Electronic67Commerce

1.1 True/False

1) Radio67frequency67identification67(RFID)67chips67were67used67to67prevent67counterfeit67tic
kets67and67to67ensure67the67safety67of67the67athletes'67food67at67the67200867Olympics67in67Beij
ing.
Answer:6 7 TRUE
Diff:672 Page67Ref:672
AACSB67Standard:6 7 Use67of67Information67Technology

2) Electronic67commerce67(EC)67is67the67process67of67buying,67selling,67transferring,67or67e
xchanging67products,67services,67and/or67information67via67the67Internet67only.
Answer:6 7 FALSE
Diff:672 Page67Ref:674
AACSB67Standard:6 7 Use67of67Information67Technology

3) EC67can67be67conducted67over67the67public67Internet67or67privately-
owned67intranets.67Answer:6 7 TRUE
Diff:671 Page67Ref:674

4) In67the67field,67a67sales67representative67writes67notes67with67a67mobile67handwriting-
recognition67computer67immediately67after67a67sales67call.67This67can67be67viewed67as67an67busine
ss-to-business67EC67activity.6 7 Answer:6 7 FALSE
Diff:672 Page67Ref:675
AACSB67Standard:6 7 Reflective67Thinking

5) From67a67service67perspective,67EC67allow67governments,67firms,67consumers,67and67manageme
nt67to67both67cut67service67costs67and67improve67the67quality67and67speed67of67customer67service.
Answer:6 7 TRUE
Diff:672 Page67Ref:675
AACSB67Standard:6 7 Use67of67Information67Technology

6) An67extranet67is67a67network67that67uses67private67corporate67networks67to67link67together67multi
ple67intranets.67Answer:6 7 FALSE
Diff:672 Page67Ref:677

7) An67example67of67business-to-
consumer67(B2C)67is67when67Dell67provides67customer67service67online67by67collaborating67elect
ronically67with67its67partners.
Answer:6 7 FALSE
Diff:672 Page67Ref:677

,8) eMarketer67estimated67that67retail67e-
commerce67sales67would67decrease67approximately671.667percent67in672009.
Answer:6 7 FALSE
Diff:672 Page67Ref:677

9) Network67infrastructures67include67cell67phones67and67other67electronic67devices67that67are6
7located67in67various67locations67by67telecommunications67networks,67including67wireless67o
nes.
Answer:6 7 TRUE
Diff:672 Page67Ref:678
AACSB67Standard:6 7 Use67of67Information67Technology

10) The67final67participants67in67B2B67transactions67are67cons
umers.67Answer:6 7 FALSE
Diff:671 Page67Ref:679

11) When67RetroMedia67Inc.67purchases67Godiva67chocolates67as67gifts67for67its67employees67and6
7has67Godiva67mail67them67directly67to67the67recipient,67RetroMedia67is67engaged67in67B2B2C.
Answer:6 7 TRUE
Diff:672 Page67Ref:679,6710

12) Doing67your67banking67on67an67iPhone67is67an67example67of67m-
commerce.67Answer:6 7 TRUE
Diff:672 Page67Ref:6711
AACSB67Standard:6 7 Use67of67Information67Technology

13) EC's67future67is67now67being67shaped67largely67by67the67worldwide67oil67and67fina
ncial67crises.67Answer:6 7 FALSE
Diff:673 Page67Ref:6713
AACSB67Standard:6 7 Reflective67Thinking

14) Despite67the67failures67of67individual67companies,67the67total67volume67of67EC67has67been67gro
wing67by67567to67767percent67every67year.
Answer:6 7 FALSE
Diff:672 Page67Ref:6713

15) E-commerce672.067is67based67primarily67on67blogs67and67corporate-
sponsored67collaboration.67Answer:6 7 FALSE
Diff:671 Page67Ref:6713

16) In67effect,67in67a67social67network67there67are67online67and67offline67communities67of67people
67with67similar67interests.
Diff:67 Page67Ref:67
2 17

,Answer:6 7 FALSE




Diff:67 Page67Ref:67
2 17

, 17) Enterprise-
oriented67networks67are67social67networks67whose67primary67objective67is67to67facilitate67bus
iness.
Answer:6 7 TRUE
Diff:671 Page67Ref:6717

18) Economic,67legal,67societal,67and67technological67factors67have67created67a67highly67competitiv
e67business67environment67in67which67customers67are67becoming67less67powerful.
Answer:6 7 FALSE
Diff:672 Page67Ref:6727

19) The67financial/economic67crisis67of672008-
200967has67resulted67in67many67companies67going67out67of67business67or67being67acquired67b
y67other67companies.
Answer:6 7 TRUE
Diff:671 Page67Ref:6727

20) Business67models67are67a67subset67of67a67business67plan67or67business67case67and67refer67to67m
ethods67of67doing67business67by67which67a67company67can67generate67revenue.
Answer:6 7 TRUE
Diff:672 Page67Ref:6730

21) A67business67model67outlines67how67the67organization67or67the67EC67project67will67gene
rate67revenue67through67sales,67transaction67fees,67advertising67fees,67affiliate67fees,67or67ot
her67revenue67sources.67Answer:6 7 FALSE
Diff:672 Page67Ref:6730

22) A67value67proposition67refers67to67the67tangible67and67intangible67benefits67that67a67compan
y67can67derive67from67using67EC—making67it67an67important67part67of67the67marketing67plan.
Answer:6 7 TRUE
Diff:672 Page67Ref:6733

23) Affiliate67marketing67is67an67EC67business67model67of67word-of-
mouth67marketing67in67which67customers67promote67a67product67or67service67to67friends67or67othe
r67people.
Answer:6 7 FALSE
Diff:672 Page67Ref:6734

24) The67Web67site67http://chemconnect.com67for67the67chemical67industry67is67an67example
67of67special67interest67vertical67marketplaces67that67concentrate67on67one67industry.
Answer:6 7 TRUE
Diff:671 Page67Ref:6734

Diff:67 Page67Ref:67
1 34