UPDATED ACTUAL Exam Questions and
CORRECT Answers
Which of the following terms describes a technical professional responsible for making the sale
and performing the work?
a) Business Developer
b) Principal Closer
c) Seller Doer
d) Rainmaker - CORRECT ANSWER -c
It is recommended that a firm add a marketing coordinator when it reaches ______ employees.
a) 10
b) 20
c) 50
d) 85 - CORRECT ANSWER -b
Which of the following is NOT one a critical skills for a marketing professional?
a) Writing
b) Multi-tasking
c) Team player
d) Technical expertise - CORRECT ANSWER -d
Which of the following terms describes a long-term professional relationship that fosters
confidence, trust, and mutual learning:
a) Coaching
b) Leadership
c) Mentoring
, d) Professional Development - CORRECT ANSWER -c
A lead is a __________ about a potential project.
a) Documented Source
b) Piece of non-credible information
c) Formal RFP
d) Clue - CORRECT ANSWER -d
Which of the following is NOT a way to promote cross-selling?
a) Ensure all employees have a basic understanding of company offerings
b) Encourage employees to have in-depth knowledge of their market
c) Conduct regular staff training sessions
d) Utilize internal communications - CORRECT ANSWER -b
Why are the first 4-6 months of a CRM implementation critical?
a) The implementation team is working without the assistance of the user group.
b) The implementation team must determine licensing issues.
c) It takes time to build the base data that will make the system valuable.
d) The implementation team must focus on implementation while ensuring proposals are still
produced. - CORRECT ANSWER -c
Ultimately, a CRM system is all about:
a) Prospects
b) Project Data
c) People
d) Software - CORRECT ANSWER -c
Which of the following is NOT a way that marketing and human resources work together: