DMD 3998 Final 2024/2025 Exam
Questions with 100% Correct Answers |
Latest Update
The term content marketing has only existed since the early 2000's.
However the concept has existed for centuries. Which of the following is a
historical example of content marketing? - 🧠 ANSWER ✔✔Poor Richard's
Almanack, written to promote Benjamin Franklin's publishing business.
True or false: Content marketing is designed to attract, acquire, and
engage a clearly defined audience. - 🧠 ANSWER ✔✔True
Which of the following cookbooks would NOT be considered content
marketing? - 🧠 ANSWER ✔✔A homemade book written by your mother
Repairclinic promotes their products through tutorial videos, with hundreds
published to their Youtube channel. Which of the following is their target
audience? - 🧠 ANSWER ✔✔People who prefer to fix their appliances
themselves (DIY crowd)
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY 1
STATEMENT. ALL RIGHTS RESERVED
,Repairclinic has amassed millions of views for their videos. How does the
target audience most likely find them? - 🧠 ANSWER ✔✔Repairclinic
optimizes its videos and website for search engines
How does an infographic differ from a traditional photo? - 🧠 ANSWER
✔✔An infographic is a designed image representing data
Why would a business choose a design an infographic instead of writing a
blog post - 🧠 ANSWER ✔✔infographics are more engaging through the use
of visuals
Which of the following forms of content is defined as a digital audio file
available on the internet for downloading or streaming - 🧠 ANSWER ✔✔a
podcast
What is the goal of native advertising? - 🧠 ANSWER ✔✔Drive the reader to
take a predetermined action
Which of the following is NOT a modern day example of content
marketing? - 🧠 ANSWER ✔✔A mortgage company purchases TV ad space
to promote their historically low rates
How much does the average adult consume and interact with media all day
- 🧠 ANSWER ✔✔Half the day
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY 2
STATEMENT. ALL RIGHTS RESERVED
, Why is it so important for brands to remain relevant in the minds of the
consumer? - 🧠 ANSWER ✔✔People spend 75% of their day consuming
media and other brands' content
B2C companies can benefit from impulse purchases, or _______ buyers. -
🧠 ANSWER ✔✔Microsecond
True or false: B2B purchases typically take longer than B2C purchases. - 🧠
ANSWER ✔✔True
How does content marketing help both B2B and B2C companies? - 🧠
ANSWER ✔✔Content marketing provides value and helps brands remain
relevant
Which of the following is NOT a primary type of content? - 🧠 ANSWER
✔✔olfactory
Why is it necessary to integrate multiple forms of content into your content
strategy? - 🧠 ANSWER ✔✔People consume media in different ways
When does a touchpoint usually occur? - 🧠 ANSWER ✔✔Can occur at any
time
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY 3
STATEMENT. ALL RIGHTS RESERVED
Questions with 100% Correct Answers |
Latest Update
The term content marketing has only existed since the early 2000's.
However the concept has existed for centuries. Which of the following is a
historical example of content marketing? - 🧠 ANSWER ✔✔Poor Richard's
Almanack, written to promote Benjamin Franklin's publishing business.
True or false: Content marketing is designed to attract, acquire, and
engage a clearly defined audience. - 🧠 ANSWER ✔✔True
Which of the following cookbooks would NOT be considered content
marketing? - 🧠 ANSWER ✔✔A homemade book written by your mother
Repairclinic promotes their products through tutorial videos, with hundreds
published to their Youtube channel. Which of the following is their target
audience? - 🧠 ANSWER ✔✔People who prefer to fix their appliances
themselves (DIY crowd)
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY 1
STATEMENT. ALL RIGHTS RESERVED
,Repairclinic has amassed millions of views for their videos. How does the
target audience most likely find them? - 🧠 ANSWER ✔✔Repairclinic
optimizes its videos and website for search engines
How does an infographic differ from a traditional photo? - 🧠 ANSWER
✔✔An infographic is a designed image representing data
Why would a business choose a design an infographic instead of writing a
blog post - 🧠 ANSWER ✔✔infographics are more engaging through the use
of visuals
Which of the following forms of content is defined as a digital audio file
available on the internet for downloading or streaming - 🧠 ANSWER ✔✔a
podcast
What is the goal of native advertising? - 🧠 ANSWER ✔✔Drive the reader to
take a predetermined action
Which of the following is NOT a modern day example of content
marketing? - 🧠 ANSWER ✔✔A mortgage company purchases TV ad space
to promote their historically low rates
How much does the average adult consume and interact with media all day
- 🧠 ANSWER ✔✔Half the day
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY 2
STATEMENT. ALL RIGHTS RESERVED
, Why is it so important for brands to remain relevant in the minds of the
consumer? - 🧠 ANSWER ✔✔People spend 75% of their day consuming
media and other brands' content
B2C companies can benefit from impulse purchases, or _______ buyers. -
🧠 ANSWER ✔✔Microsecond
True or false: B2B purchases typically take longer than B2C purchases. - 🧠
ANSWER ✔✔True
How does content marketing help both B2B and B2C companies? - 🧠
ANSWER ✔✔Content marketing provides value and helps brands remain
relevant
Which of the following is NOT a primary type of content? - 🧠 ANSWER
✔✔olfactory
Why is it necessary to integrate multiple forms of content into your content
strategy? - 🧠 ANSWER ✔✔People consume media in different ways
When does a touchpoint usually occur? - 🧠 ANSWER ✔✔Can occur at any
time
COPYRIGHT©NINJANERD 2025/2026. YEAR PUBLISHED 2025. COMPANY REGISTRATION NUMBER: 619652435. TERMS OF USE. PRIVACY 3
STATEMENT. ALL RIGHTS RESERVED
