Pardot Specialist Mock Exam With
Detailed Questions And All Correct
Answers
How is an active visitor different from an identified visitor?
a. An active visitor is identified by Pardot after visiting a web page and are not ISPs.
b. An active visitor visited two or more pages and have been identified.
c. An active visitor visited two or more pages regardless of identification.
d. An active visitor is identified by Pardot after visiting a web page. - CORRECT
ANSWER d. An active visitor is identified by Pardot after visiting a web page.
What would an Administrator use to send a single email to a list of prospects?
a. List email
b. Social message
c. Email template
d. Drip program - CORRECT ANSWER a. List email
Which two Facebook accounts can be posted to using the Pardot Facebook connector?
Choose 2 answers.
a. Video Pages
b. Personal Pages
c. Linked Instagram Pages
d. Company Pages - CORRECT ANSWER b. Personal Pages
d. Company Pages
What is the process to add a prospect who visit a pricing page to a list?
a. Create a page action
b. Create a segmentation rule
c. Create an automation rule
d. Use a Tag - CORRECT ANSWER a. Create a page action
Viewing a pricing page is considered a valuable buying signal. LenoxSoft would like to
be able to report on and segment prospects who have visited the pricing page. Which
automation tool would best achieve this?
a. Create a form with a Completion Action to send a pricing sheet.
, b. Create a Page Action set to Tag prospects as having viewed it and add them to a list.
c. Create a Dynamic List based on page view to segment automatically
d. Create a special campaign to track pricing page views. - CORRECT ANSWER b.
Create a Page Action set to Tag prospects as having viewed it and add them to a list.
An engagement program is using a dynamic list. A prospect was matching the rules of
the list and completed Step 1 through 3 of the engagement program. The prospect then
was removed from the dynamic list because they no longer matched the rules.
If the prospect is added back to the dynamic list, what can an Administrator expect to
happen?
a. The prospect will continue on the engagement campaign to Step 4.
b. The prospect will continue on the engagement campaign to Step 3.
c. The prospect will be added to a suppression list used by the engagement program.
d. The prospect will begin the engagement program again on Step 1. - CORRECT
ANSWER a. The prospect will continue on the engagement campaign to Step 4.
When looking at a landing page report in Pardot, what does unique submissions
represent?
a. The number of individual prospects who viewed the landing page at least once.
b. The total number of times a form on the landing page has been successfully
completed.
c. The number of times that an anonymous visitor successfully completed a form on the
landing page and therefore "converted" to a prospect.
d. The number of individual prospects who submitted the form at least once. -
CORRECT ANSWER d. The number of individual prospects who submitted the form at
least once.
Where would an Administrator go to check if the Email Sending Domains are set up
properly after updating the DNS?
a. The System Preferences Page
b. The Admin Overview Page
c. The Sent Emails Page
d. The Dashboard - CORRECT ANSWER b. The Admin Overview Page
If a form is added to a landing page, where will the submissions be reported?
a. On the form's layout template
b. On the form
c. On the landing page's layout template
d. On the landing page - CORRECT ANSWER d. On the landing page
What does scoring measure?
Detailed Questions And All Correct
Answers
How is an active visitor different from an identified visitor?
a. An active visitor is identified by Pardot after visiting a web page and are not ISPs.
b. An active visitor visited two or more pages and have been identified.
c. An active visitor visited two or more pages regardless of identification.
d. An active visitor is identified by Pardot after visiting a web page. - CORRECT
ANSWER d. An active visitor is identified by Pardot after visiting a web page.
What would an Administrator use to send a single email to a list of prospects?
a. List email
b. Social message
c. Email template
d. Drip program - CORRECT ANSWER a. List email
Which two Facebook accounts can be posted to using the Pardot Facebook connector?
Choose 2 answers.
a. Video Pages
b. Personal Pages
c. Linked Instagram Pages
d. Company Pages - CORRECT ANSWER b. Personal Pages
d. Company Pages
What is the process to add a prospect who visit a pricing page to a list?
a. Create a page action
b. Create a segmentation rule
c. Create an automation rule
d. Use a Tag - CORRECT ANSWER a. Create a page action
Viewing a pricing page is considered a valuable buying signal. LenoxSoft would like to
be able to report on and segment prospects who have visited the pricing page. Which
automation tool would best achieve this?
a. Create a form with a Completion Action to send a pricing sheet.
, b. Create a Page Action set to Tag prospects as having viewed it and add them to a list.
c. Create a Dynamic List based on page view to segment automatically
d. Create a special campaign to track pricing page views. - CORRECT ANSWER b.
Create a Page Action set to Tag prospects as having viewed it and add them to a list.
An engagement program is using a dynamic list. A prospect was matching the rules of
the list and completed Step 1 through 3 of the engagement program. The prospect then
was removed from the dynamic list because they no longer matched the rules.
If the prospect is added back to the dynamic list, what can an Administrator expect to
happen?
a. The prospect will continue on the engagement campaign to Step 4.
b. The prospect will continue on the engagement campaign to Step 3.
c. The prospect will be added to a suppression list used by the engagement program.
d. The prospect will begin the engagement program again on Step 1. - CORRECT
ANSWER a. The prospect will continue on the engagement campaign to Step 4.
When looking at a landing page report in Pardot, what does unique submissions
represent?
a. The number of individual prospects who viewed the landing page at least once.
b. The total number of times a form on the landing page has been successfully
completed.
c. The number of times that an anonymous visitor successfully completed a form on the
landing page and therefore "converted" to a prospect.
d. The number of individual prospects who submitted the form at least once. -
CORRECT ANSWER d. The number of individual prospects who submitted the form at
least once.
Where would an Administrator go to check if the Email Sending Domains are set up
properly after updating the DNS?
a. The System Preferences Page
b. The Admin Overview Page
c. The Sent Emails Page
d. The Dashboard - CORRECT ANSWER b. The Admin Overview Page
If a form is added to a landing page, where will the submissions be reported?
a. On the form's layout template
b. On the form
c. On the landing page's layout template
d. On the landing page - CORRECT ANSWER d. On the landing page
What does scoring measure?
