Exam (elaborations)

FBLA INTRO TO MARKETING CONCEPTS QUESTIONS WITH CORRECT ANSWERS 2025

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FBLA INTRO TO MARKETING CONCEPTS QUESTIONS WITH CORRECT ANSWERS 2025

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FBLA

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Institution: FBLA
Course: FBLA

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Uploaded on: March 19, 2025
Number of pages: 6
Written in: 2024/2025
Type: Exam (elaborations)
Contains: Questions & answers

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fbla intro to marketing concepts questions with co

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FBLA INTRO TO MARKETING CONCEPTS
QUESTIONS WITH CORRECT ANSWERS 2025
AYbusinessYwillYmissYsomeYcustomersYifYitYhasYnotYplacedYinformationYonYitsYinternetY-
YCORRECTYANSWERY-Location

AYcomponentYofYtheYmarketingYmixYthatYprovidesYprotectionYandYsecurityYforYtheYproductYuntilYth
eYconsumerYcanYuseYitYisY-YCORRECTYANSWERY-packaging

AYmarketingYmixYisYtheYblendingYofYwhichYmarketingYelements?Y-YCORRECTYANSWERY-
Product,Yprice,Ydistribution,YandYpromotion

AYmarketingYmixYthatYisYdesignedYtoYreachYbusinessYcustomersYmightYstressY-YCORRECTYANSWERY-
aYquantityYpriceYdiscount

AYretailYbuyerYtypicallyYrequiresYskillsYinYwhichYofYtheYfollowingYmarketingYfunctions?Y-
YCORRECTYANSWERY-Pricing

writtenYmarketingYplanYshouldY-YCORRECTYANSWERY-identifyYyourYoverallYmarketingYstrategy

AYunique,YmemorableYqualityYofYaYbrandYisYitsY-YCORRECTYANSWERY-image

AdvertisingYagenciesYandYpublicYrelationsYfirmsYareYoftenYinvolvedYinYwhichYofYtheYsevenYmarketin
gYfunctions?Y-YCORRECTYANSWERY-promotion

AdvertisingYcanYbeYveryYimportantYforYnewYbusinessesYbecauseYitY-YCORRECTYANSWERY-
letsYpotentialYcustomersYknowYwhatYkindsYofYproductsYorYserviceYyouYoffer

, AsYaYmarketingYemployeeYwhoYisYhandlingYcustomerYrequests,Yquestions,YandYcomplaints,YyourYre
sponseYtoYtheYcustomerYinustYdependYupon_Y-YCORRECTYANSWERY-
knowledgeYofYaYcompanyYpolices

BecauseYpeopleYcannotYseeYorYhandleYaYservice,YitYisYimportantYforYtheYmarketerYtoYfocusYonYtheY-
YCORRECTYANSWERY-convenienceYofYtheYservice

BusinessesYthatYoperateYonYtheYWebYneedYtoYhireY-YCORRECTYANSWERY-
HireYpersonalYwithYskillYinYtechnologies

CompaniesYusingYaYsales-basedYobjectiveYwillYsellYtheirYproductsY-YCORRECTYANSWERY-
toYmarketsYwithYaYlargeYnumberYofYavailableYcustomers

EffectiveYmarketingYreliesYonYtheYprinciplesYandYconceptsYofY-YCORRECTYANSWERY-Economics

ElizabethYisYanYadvertisingYsalespersonYforYaYlocalYnewspaper.YSheYearnsYaY12YpercentYcommissionY
onYherYsales.YLaYstYmonth,YElizabethYsoldY$14,982YinYadvertising.YHerYcommissionYwasY-
YCORRECTYANSWERY-$1,797.84

ForYexchangeYtoYtakeYplaceY-YCORRECTYANSWERY-ThereYmustYbeYatYleastYtwoYparties

ForYmanagersYandYotherYdecision-
makers,YtheYmostYimportantYpartYofYaYmarketingYinformationYsystemYisYtheY-YCORRECTYANSWERY-
output

InYaYmarketYeconomy,YwhoYdecidesYhowYproductsYareYproduced?Y-YCORRECTYANSWERY-Business

InYaYsalesYsituation,YdescribingYanYitem'sYfeaturesYtoYaYcustomerYisYknownYasY-YCORRECTYANSWERY-
PresentingYtheYproducts

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FBLA INTRO TO MARKETING CONCEPTS QUESTIONS WITH CORRECT ANSWERS 2025

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