Hootsuite - Measure and Report UPDATED
ACTUAL Exam Questions and CORRECT
Answers
Why are tags relevant to measuring results? - CORRECT ANSWER - When you go to the
report section you'll easily be able to filter by those tags and see how those posts are performing
under those different categories
What kinds of tags would be useful in measuring and reporting? - CORRECT ANSWER -
Theme, topic, product, revenue stream, location, format
I no longer need a tag. What do I do with it? - CORRECT ANSWER - You can archive it
Where can I find my archived tags in Analytics? - CORRECT ANSWER - They appear in
the Analytics section on previously tagged posts, but are not displayed when applying tags.
Where can I find my archived tags in Manage tags? - CORRECT ANSWER - Profile >>
Manage accounts and teams >> Manage Tags >> Archived Tags
How do I add a tag in Streams? - CORRECT ANSWER - Streams >> Post file >> Three
Dots >> Add tag
True or False: You can tag a post that has already been published. - CORRECT
ANSWER - True
True or False: You can see Hootsuite tags on the native platforms. - CORRECT
ANSWER - False
How do I create a new tag through the Composer view? - CORRECT ANSWER -
Composer > Tags >> Edit >> Manage Tags >> Create Tag
, How do I group archive tags? - CORRECT ANSWER - Composer > Tags >> Edit >>
Manage Tags >> Hover on a tag >> Tick off checkbox
How can I create a campaign through the Composer? - CORRECT ANSWER - Compose
>> Campaign Tab >> Create a Campaign
What does the Post Performance Tab do in Analytics? - CORRECT ANSWER - It allows
you to analyze your top-performing posts based on the metric you want (engagement, likes,
comments, shares). It also allows you to do a deep-dive into all your metrics on any given post.
I want to do a deep-dive into all my metrics for a specific post. How can I do that? - CORRECT
ANSWER - Analytics >> Organic Reporting >> Post Performance >> Post details >>
Search for a metric
How do I add a new metric column? - CORRECT ANSWER - Analytics >> Post
Performance
You can click on the Edit Column button and tick off the checkboxes of the metrics you want.
What is a non-feature of the Post Performance Tab? - CORRECT ANSWER - You will not
be able to see comparisons against your competitors.
What is the Filter feature of the Post Performance Tab for? - CORRECT ANSWER - You
can filter by tag or by campaign
True or False: You can repurpose a post with Owly Writer through the Post Performance Tab. -
CORRECT ANSWER - True
True or False: You cannot export a report in the Post Performance Tab. - CORRECT
ANSWER - False
ACTUAL Exam Questions and CORRECT
Answers
Why are tags relevant to measuring results? - CORRECT ANSWER - When you go to the
report section you'll easily be able to filter by those tags and see how those posts are performing
under those different categories
What kinds of tags would be useful in measuring and reporting? - CORRECT ANSWER -
Theme, topic, product, revenue stream, location, format
I no longer need a tag. What do I do with it? - CORRECT ANSWER - You can archive it
Where can I find my archived tags in Analytics? - CORRECT ANSWER - They appear in
the Analytics section on previously tagged posts, but are not displayed when applying tags.
Where can I find my archived tags in Manage tags? - CORRECT ANSWER - Profile >>
Manage accounts and teams >> Manage Tags >> Archived Tags
How do I add a tag in Streams? - CORRECT ANSWER - Streams >> Post file >> Three
Dots >> Add tag
True or False: You can tag a post that has already been published. - CORRECT
ANSWER - True
True or False: You can see Hootsuite tags on the native platforms. - CORRECT
ANSWER - False
How do I create a new tag through the Composer view? - CORRECT ANSWER -
Composer > Tags >> Edit >> Manage Tags >> Create Tag
, How do I group archive tags? - CORRECT ANSWER - Composer > Tags >> Edit >>
Manage Tags >> Hover on a tag >> Tick off checkbox
How can I create a campaign through the Composer? - CORRECT ANSWER - Compose
>> Campaign Tab >> Create a Campaign
What does the Post Performance Tab do in Analytics? - CORRECT ANSWER - It allows
you to analyze your top-performing posts based on the metric you want (engagement, likes,
comments, shares). It also allows you to do a deep-dive into all your metrics on any given post.
I want to do a deep-dive into all my metrics for a specific post. How can I do that? - CORRECT
ANSWER - Analytics >> Organic Reporting >> Post Performance >> Post details >>
Search for a metric
How do I add a new metric column? - CORRECT ANSWER - Analytics >> Post
Performance
You can click on the Edit Column button and tick off the checkboxes of the metrics you want.
What is a non-feature of the Post Performance Tab? - CORRECT ANSWER - You will not
be able to see comparisons against your competitors.
What is the Filter feature of the Post Performance Tab for? - CORRECT ANSWER - You
can filter by tag or by campaign
True or False: You can repurpose a post with Owly Writer through the Post Performance Tab. -
CORRECT ANSWER - True
True or False: You cannot export a report in the Post Performance Tab. - CORRECT
ANSWER - False
