This f o u r t h edition first published 2009
First edition published 1998
Second edition published 2002
T h i r d edition published 2006
R e p r i n t e d 2010
Originally published as Qualitative Forschung in the 'rowohlts enzyklopadie' series.
C o p y r i g h t © 1995 R o w o h l t Taschenbuch Verlag G m b H , R e i n b e k bei H a m b u r g .
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I S B N 9 7 8 - 1 - 8 4 7 8 7 - 3 2 4 - 8 (pbk)
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,SUMMARY OF CONTENTS
PART 1 FRAMEWORK 1
1 Guide to This Book 3
2 Qualitative Research: Why and How to Do It 11
3 Qualitative and Quantitative Research 23
4 Ethics of Qualitative Research 35
PART 2 F R O M T H E O R Y TO T E X T 45
5 Making Use of the Literature in Qualitative Research 47
6 Theoretical Positions Underlying Qualitative Research 56
7 Epistemological Background: Construction and Understanding of Texts 74
PART 3 RESEARCH DESIGN 87
8 The Qualitative Research Process 89
9 Research Questions 97
10 Entering the Field 105
11 Sampling 114
12 How to Design Qualitative Research: An Overview 127
PART 4 VERBAL DATA 147
13 Interviews 149
14 Narratives 176
15 Focus Groups 194
16 Verbal Data: An Overview 210
PART 5 O B S E R V A T I O N A N D MEDIATED D A T A 219
17 Observation and Ethnography 221
18 Visual Data: Photography, Film, and Video 239
19 Using Documents as Data 254
20 Qualitative Online Research: Using the Internet 263
21 Observation and Mediated Data: An Overview 281
, vi AN INTRODUCTION TO QUALITATIVE RESEARCH
PART 6 F R O M T E X T TO T H E O R Y 291
22 Documentation of Data 293
23 Coding and Categorizing 305
24 Analyzing Conversation, Discourse, and Genres 333
25 Narrative and Hermeneutic Analysis 345
26 Using Computers in Qualitative Analysis 358
27 Text Interpretation: An Overview 373
PART 7 GROUNDING AND WRITING
QUALITATIVE RESEARCH 381
28 Quality Criteria in Qualitative Research 383
29 The Quality of Qualitative Research: Beyond Criteria 400
30 Writing Qualitative Research 413
PART 8 QUALITATIVE RESEARCH: INTEGRATION
A N D OUTLOOK 425
31 Qualitative Research at Work I: Grounded Theory 427
32 Qualitative Research at Work II:Triangulation 443
33 Qualitative Research: State of the Art and the Future 454
Glossary 467
References 476
Author Index 492
Subject Index 496
About the Author 505