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SEM580 Quiz #2 with correct Answers

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SEM580 Quiz #2 with correct Answers

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SEM580 Quiz #2 with correct Answers

Marketing may be subtle or overt. In your WOC Nursing Practice you will be marketing
your services and others will be marketing their products and services to you. Marketing
is described as:
Select one:
a. The process of planning and executing the conception, pricing, promotion, and
distribution of ideas, goods, and services to create exchanges that satisfy individual and
organizational objectives.
b. A complex process involving professional services to develop implementation
strategies for the WOC Nurse practice.
c. Marketing is the same thing as promotion - the words are interchangeable.
d. The exchange of goods and services so that an objective of your WOC Nursing
practice is achieved. - Correct Answers -a. The process of planning and executing the
conception, pricing, promotion, and distribution of ideas, goods, and services to create
exchanges that satisfy individual and organizational objectives.

An important aspect of the WOC Nurse's Role is knowledge and implementation of risk
reduction strategies. Select the answer with the best examples of risk reduction.
Select one:
a. Have the new WOC Nurse make rounds and discuss care plans for the patients on
the unit.
b. Focus on prevention and early detection of potential complications.
c. Identify strategies to increase staff and patient satisfaction.
d. Implement all WOC cares for the patients so that you can assure quality. - Correct
Answers -b. Focus on prevention and early detection of potential complications.

You are joining an existing WOC Nursing Practice where the need for an Ostomy
Outpatient Clinic has been identified. Part of your new role is to develop a business plan
to discuss the benefits of that clinic. What type of customer will be targeted in this
promotional part of the business plan?
Select one:
a. Influencers: regulatory bodies and insurance companies.
b. End-Users: Ostomy patients and their families.
c. Decision-makers - administrators.
d. Influencers and end-users. - Correct Answers -c. Decision-makers - administrators.

, As a WOC Nurse, manufacturer representatives will seek your time and attention to look
at new product and, potentially, recommend purchasing that products for use in your
health care setting. In this situation, you are the target of the marketing approach and
would be an example of a/an:
Select one:
a. Decision-maker.
b. Influencer.
c. End-user.
d. Collaborator. - Correct Answers -b. Influencer.

International Skin Tear Advisory Panel (ISTAP) Type 2 skin tear is described as:
Select one:
a. complete epidermal flap loss exposing the entire wound bed.
b. viable epidermal flap with some degree of skin loss that cannot be repostioned to
cover the wound.
c. viable epidermal flap that is completely approximated to cover the wound bed.
d. partial thickness traumatic wound without an epidermal flap. - Correct Answers -b.
viable epidermal flap with some degree of skin loss that cannot be repostioned to cover
the wound.

Treatment measures include which of the following for a Type 3 skin tear?
Select one:
a. Steri-strips to approximate edges.
b. Absorbent dressing with low adhesive and high MVTR i.e. silicone foam.
c. Dry gauze and roller gauze to secure.
d. Non-adherent contact layer with gauze. - Correct Answers -b. Absorbent dressing
with low adhesive and high MVTR i.e. silicone foam.

Which of the following statements is FALSE regarding MARSI (Medical Adhesive-
related Skin Injuries)?
Select one:
a. Common, usually painful, and almost preventable.
b. Types include contact dermatitis, maceration, skin stripping, tension blisters and
folliculitis.
c. Securement of critical devices i.e. endotracheal tubes should be done with high
adhesion products.
d. Adhesive products should be removed quickly at a 90-degree angle to general a high
peel force. - Correct Answers -d. Adhesive products should be removed quickly at a 90-
degree angle to general a high peel force.

Why is it important to clearly delineate your products and services to the health care
team and care setting administration? Select the BEST answer below:
Select one:
a. Administrators, nurses, and providers can utilize a full range of your services.
b. Marketing efforts in the care system can identify a broad range of patient services it
provides.

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