Digital marketing stukent Questions And Answers 100% Correct

Digital marketing stukent Questions And
Answers 100% Correct

Advertising process of communicating with potential customers to promote a product or

service




awareness the consumer's ability to recognize and remember the product or brand name




brand distinctive name, words, design, logo, mark, or a combination of these elements that

create company or product identity and that separate the company or product from competitors




brand management process of creating and maintaining the identity of a brand




Call to Action (CTA) statement or phrase that encourages audience response




customer advocacy marketing strategy focused on getting customers to support your

product or brand




customer support range of activities to assist customers in resolving issues; involves the

goal of promoting customer satisfaction

, Digital marketing stukent Questions And
Answers 100% Correct

Distrobution path the product or service purchased travels from the company to the

consumer




Event Planning process of arranging trade shows, conventions, meetings, etc. that meet

determined goals, messages, or purposes




focus groups diverse groups of consumers participating in guided discussions conducted

to better understand customer perception of a particular product or service




margin the difference between the value that an activity generates and the cost of the

activity




Marketing process of communicating a company's revenue cost=Margin




Marketing Reasearch process of gathering and analyzing information about customers'

needs and preferences