C779 PRACTICE EXAMS QUESTIONS AND ANSWER
When creating a website, you must consider ___ issues related to ideas, products, and
images that are widely available to save your company from legal actions. - Answers -
Intellectual Property
Any violation of a copyright or trademark - Answers - infringement
Intellectual property that must remain private for a company to retain viability - Answers
- Trade Secret
The legal ownership of expression by an author - Answers - Copyright
Which e-commerce model is a model in which a web-based business sells products
and/or services to consumers or end users - Answers - B2C
Which e-commerce model is a model in which individual consumers sell products or
services to other consumers? - Answers - C2C
Which Internet marketing practice is a technique that enables you to list your site high in
search engine rankings by advertising on keywords that describe your product or
service - Answers - PPC (Pay per click)
Which Internet marketing practice is a business (usually Web-based) that markets and
sells goods and services that it does not own or store? - Answers - Aggregator
Which Internet marketing practice is the practice of studying visitor behavior once that
visitor has accessed your site in an attempt to increase market share and sales -
Answers - On-Site Web Analytics
Which Internet marketing practice is the process of improving the volume and quality of
traffic to a Website by structuring content to improve search engine ranking - Answers -
SEO (Search Engine Optimization)
Which nternet marketing practice is the effect of marketing efforts influencing a
particular target market or demographic - Answers - Mind Share
Which Internet marketing practice is used to determine your potential audience and how
well your site has addressed and penetrated that market - Answers - Off-Site Web
Analytics
Which Internet marketing practice is the creation of a distinctive identity and place in the
market for a product or organization - Answers - Branding
,Which CGI technology or language is an open-source Web framework that makes the
creation of complex, database-driven Websites easier by emphasizing the use of
components that can be reused - Answers - Django
A unique word, phrase, or symbol that is claimed or officially registered by an
organization with the government - Answers - Trademark
The legally authorized use of another person's or entity's copyrighted intellectual
property - Answers - licensing
A specific instance of infringement in which an individual or entity claims to have created
content that was created by someone else - Answers - Plagiarism
Which e-commerce model is a model in which a web-based business sells products
and/or services to other businesses - Answers - B2B
Which CGI technology or language is a proprietary technology designed to be easier to
install and use than other interpreters and languages - Answers - ColdFusion
Which CGI technology or language is a open-source scripting technology that can
create dynamic, database-driven Websites that will run on multiple platforms - Answers -
PHP
Which language is a universal technology that uses the Java interpreter - Answers -
JSP
Which language is a traditional technology that is platform-independent - Answers - Perl
Which language is an open-source technology by employing minimalistic code syntax
and semantics - Answers - Python
Which language is a proprietary technology that allows you to use various languages,
including JavaScript, VBScript, Visual Basic, or C# - Answers - .NET
Which language is Microsoft's original server-side scripting language that is only used
with Microsoft systems - Answers - ASP
What web portals are considered a vertical portal? - Answers - http://slashdot.org
www.cnet.com
What web portals are considered a horizontal portal? - Answers - www.google.com
www.yahoo.com
Which helped to enable the cooperation of copyright laws throughout multiple
countries? - Answers - UNESCO
, Which GUI Editor features allow you to create custom webpages quickly by selecting
from a series of choices - Answers - Templates and Wizards
Which GUI Editor features allow you to apply different font styles, alter text size and
color, and apply text formats - Answers - Text Style Options
Which GUI Editor features allow you to link your pages and files within your website and
to other pages and files on the internet - Answers - hypertext links
Which GUI Editor features allow you to open pages from the internet and save them to
a website or local file system - Answers - Import HTML Pages
Which GUI Editor features offer easily identifiable graphical buttons to provide the same
functions found in text-based menus - Answers - Icon Bars
Which GUI Editor features allow you to easily insert graphics into a webpage - Answers
- images
Which GUI Editor features allow you to arrange data or organize a page layout -
Answers - Table Creation
Which GUI Editor features allow you to click a button to upload pages to a web server -
Answers - Publish Documents
True or False? There is no need to view your website on mobile devices - Answers -
False
True or False? You should use the alt attribute in your <img> tags - Answers - True
True or False? You should test your website on a test web server before publishing the
files to a production server - Answers - True
True or False? GUI HTML editors require a special technical background or skills -
Answers - False
True or False? GUI HTML editors typically create excessive code that makes the
webpage bulky in size - Answers - True
True or False? The test server, which should be on a separate physical server than the
production server, must use a different operating system than the production server -
Answers - False
True or False? You should provide easy-to-use navigation options and links - Answers -
True
When creating a website, you must consider ___ issues related to ideas, products, and
images that are widely available to save your company from legal actions. - Answers -
Intellectual Property
Any violation of a copyright or trademark - Answers - infringement
Intellectual property that must remain private for a company to retain viability - Answers
- Trade Secret
The legal ownership of expression by an author - Answers - Copyright
Which e-commerce model is a model in which a web-based business sells products
and/or services to consumers or end users - Answers - B2C
Which e-commerce model is a model in which individual consumers sell products or
services to other consumers? - Answers - C2C
Which Internet marketing practice is a technique that enables you to list your site high in
search engine rankings by advertising on keywords that describe your product or
service - Answers - PPC (Pay per click)
Which Internet marketing practice is a business (usually Web-based) that markets and
sells goods and services that it does not own or store? - Answers - Aggregator
Which Internet marketing practice is the practice of studying visitor behavior once that
visitor has accessed your site in an attempt to increase market share and sales -
Answers - On-Site Web Analytics
Which Internet marketing practice is the process of improving the volume and quality of
traffic to a Website by structuring content to improve search engine ranking - Answers -
SEO (Search Engine Optimization)
Which nternet marketing practice is the effect of marketing efforts influencing a
particular target market or demographic - Answers - Mind Share
Which Internet marketing practice is used to determine your potential audience and how
well your site has addressed and penetrated that market - Answers - Off-Site Web
Analytics
Which Internet marketing practice is the creation of a distinctive identity and place in the
market for a product or organization - Answers - Branding
,Which CGI technology or language is an open-source Web framework that makes the
creation of complex, database-driven Websites easier by emphasizing the use of
components that can be reused - Answers - Django
A unique word, phrase, or symbol that is claimed or officially registered by an
organization with the government - Answers - Trademark
The legally authorized use of another person's or entity's copyrighted intellectual
property - Answers - licensing
A specific instance of infringement in which an individual or entity claims to have created
content that was created by someone else - Answers - Plagiarism
Which e-commerce model is a model in which a web-based business sells products
and/or services to other businesses - Answers - B2B
Which CGI technology or language is a proprietary technology designed to be easier to
install and use than other interpreters and languages - Answers - ColdFusion
Which CGI technology or language is a open-source scripting technology that can
create dynamic, database-driven Websites that will run on multiple platforms - Answers -
PHP
Which language is a universal technology that uses the Java interpreter - Answers -
JSP
Which language is a traditional technology that is platform-independent - Answers - Perl
Which language is an open-source technology by employing minimalistic code syntax
and semantics - Answers - Python
Which language is a proprietary technology that allows you to use various languages,
including JavaScript, VBScript, Visual Basic, or C# - Answers - .NET
Which language is Microsoft's original server-side scripting language that is only used
with Microsoft systems - Answers - ASP
What web portals are considered a vertical portal? - Answers - http://slashdot.org
www.cnet.com
What web portals are considered a horizontal portal? - Answers - www.google.com
www.yahoo.com
Which helped to enable the cooperation of copyright laws throughout multiple
countries? - Answers - UNESCO
, Which GUI Editor features allow you to create custom webpages quickly by selecting
from a series of choices - Answers - Templates and Wizards
Which GUI Editor features allow you to apply different font styles, alter text size and
color, and apply text formats - Answers - Text Style Options
Which GUI Editor features allow you to link your pages and files within your website and
to other pages and files on the internet - Answers - hypertext links
Which GUI Editor features allow you to open pages from the internet and save them to
a website or local file system - Answers - Import HTML Pages
Which GUI Editor features offer easily identifiable graphical buttons to provide the same
functions found in text-based menus - Answers - Icon Bars
Which GUI Editor features allow you to easily insert graphics into a webpage - Answers
- images
Which GUI Editor features allow you to arrange data or organize a page layout -
Answers - Table Creation
Which GUI Editor features allow you to click a button to upload pages to a web server -
Answers - Publish Documents
True or False? There is no need to view your website on mobile devices - Answers -
False
True or False? You should use the alt attribute in your <img> tags - Answers - True
True or False? You should test your website on a test web server before publishing the
files to a production server - Answers - True
True or False? GUI HTML editors require a special technical background or skills -
Answers - False
True or False? GUI HTML editors typically create excessive code that makes the
webpage bulky in size - Answers - True
True or False? The test server, which should be on a separate physical server than the
production server, must use a different operating system than the production server -
Answers - False
True or False? You should provide easy-to-use navigation options and links - Answers -
True