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LENB Test-Questions, all Solved 100% Correct _Verified Answers

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LENB Test-Questions, all Solved 100% Correct _Verified Answers

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LENB Test-Questions, all Solved 100% Correct
_Verified Answers

trademark law - ✔✔any unique identifier, such as company symbols, words, sounds that last
forever



Apple vs. Apple Corps (Beatles Record Label) - ✔✔licensed their trademark to Apple as long
as they didn't make music. Computers started making music and Apple was sued by the record
label. Eventually Apple bought out the trademark name for 500m



customer confusion - ✔✔when other people use the trademarks of other companies and
take their business because customer think they work for that company



brand dilution - ✔✔you're diluting their brand by using it to do your business, which isn't up
to par with that company's standards. You're lowering the quality of the brand a company
worked hard to make.
This works best if you are a famous brand or a super brand



USPTO - ✔✔gives you permission to use the R with a circle around it for trademarks. This is
the federal state of approval



distinctiveness - ✔✔A trademark may be eligible for registration, or registrable, if it performs
the essential trademark function, and has distinctive character



fanciful mark - ✔✔has no logical relationship to the product. It comprises an entirely
invented sign. "Kodak"



arbitrary mark - ✔✔words that have some dictionary meaning before being adopted as
trademarks, but have no relationship to the product/service. "Apple"

, suggestive mark - ✔✔indicate the nature, quality, or characteristic of the products or
services in relation to which it is used. "Blu-ray disc"



descriptive mark - ✔✔a term that is directly related to the product it is describing. "Salty
Saltine crackers"



non-traditional trademarks - ✔✔appearance, motion, shape, sound, scent, taste, touch



copyright law - ✔✔any artistic work, such as visual art or music



copyright term - ✔✔life of the author plus 70 years



Fair use - ✔✔permits limited use of copyrighted material without acquiring permission from
the rights holders



patent law - ✔✔the right to exclude others from using a new technology 1) process,
machine, article or manufacture, or composition of matter 2) that is new, useful, and non-
obvious



Design patent - ✔✔a form of legal protection granted to the ornamental design of a
functional item (jewelry, furniture, etc.)



utility patent - ✔✔an invention is "useful" if it provides some identifiable benefit and is
capable of use



prior art - ✔✔all information that has been made available to the public in any form before a
given date that might be relevant to a patent's claims of originality

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