Chapter 11 Group Influence and Social Media
1) If you were to buy a new Saturn and join their "Saturn Owners Club," regularly attending club
outings, the other club members would be known as a(n):
A) associate.
B) reference group.
C) power group.
D) applied affiliative group.
ANSWER: B
Type: MC Page Ref: 330
Skill: Application
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
2) Groups often experience what is known as a risky shift. One of the chief reasons for this
phenomenon is:
A) decision polarization.
B) diffusion of responsibility.
C) degeneration hypothesis.
D) regeneration hypothesis.
ANSWER: B
Type: MC Page Ref: 341
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
3) As a result of social loafing behaviour, Margaret is likely to do what at her school bake sale?
A) organize a group muffin bake event
B) not worry too much about contributing her normal share
C) take turns with another person to do the baking
D) ensure she makes an impressive array of treats
ANSWER: B
Type: MC Page Ref: 341
1
,Skill: Application
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
4) Social loafing refers to:
A) people in groups lingering in social venues too long.
B) how people do not devote as much time or effort to a task when their contribution is part of a
larger group undertaking.
C) failing to take into account the feelings of others in a group project who are not given much to
do.
D) our preference for doing things socially with others similar to ourselves.
ANSWER: B
Type: MC Page Ref: 341
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
2
,5) In group decision-making contexts, the person who conducts information searches and
controls the flow of information is known as the:
A) initiator.
B) informer.
C) opinion leader.
D) gatekeeper.
ANSWER: D
Type: MC Page Ref: 342
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
6) In group decision-making contexts, the person who actually makes the purchase is called the:
A) initiator.
B) user.
C) buyer.
D) influencer.
ANSWER: C
Type: MC Page Ref: 342
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
7) In group decision-making contexts, the person who actually consumes the product or service
is called the:
A) initiator.
B) user.
C) buyer.
D) influencer.
ANSWER: B
Type: MC Page Ref: 342
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
3
, 8) When the family buys a new automobile, 18-year-old Alison impacts the decision by
demanding Bluetooth connectivity and GPS. In this context she is a(n):
A) initiator.
B) user.
C) influencer.
D) gatekeeper.
ANSWER: C
Type: MC Page Ref: 342
Skill: Application
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
4
1) If you were to buy a new Saturn and join their "Saturn Owners Club," regularly attending club
outings, the other club members would be known as a(n):
A) associate.
B) reference group.
C) power group.
D) applied affiliative group.
ANSWER: B
Type: MC Page Ref: 330
Skill: Application
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
2) Groups often experience what is known as a risky shift. One of the chief reasons for this
phenomenon is:
A) decision polarization.
B) diffusion of responsibility.
C) degeneration hypothesis.
D) regeneration hypothesis.
ANSWER: B
Type: MC Page Ref: 341
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
3) As a result of social loafing behaviour, Margaret is likely to do what at her school bake sale?
A) organize a group muffin bake event
B) not worry too much about contributing her normal share
C) take turns with another person to do the baking
D) ensure she makes an impressive array of treats
ANSWER: B
Type: MC Page Ref: 341
1
,Skill: Application
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
4) Social loafing refers to:
A) people in groups lingering in social venues too long.
B) how people do not devote as much time or effort to a task when their contribution is part of a
larger group undertaking.
C) failing to take into account the feelings of others in a group project who are not given much to
do.
D) our preference for doing things socially with others similar to ourselves.
ANSWER: B
Type: MC Page Ref: 341
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
2
,5) In group decision-making contexts, the person who conducts information searches and
controls the flow of information is known as the:
A) initiator.
B) informer.
C) opinion leader.
D) gatekeeper.
ANSWER: D
Type: MC Page Ref: 342
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
6) In group decision-making contexts, the person who actually makes the purchase is called the:
A) initiator.
B) user.
C) buyer.
D) influencer.
ANSWER: C
Type: MC Page Ref: 342
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
7) In group decision-making contexts, the person who actually consumes the product or service
is called the:
A) initiator.
B) user.
C) buyer.
D) influencer.
ANSWER: B
Type: MC Page Ref: 342
Skill: Concept
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
3
, 8) When the family buys a new automobile, 18-year-old Alison impacts the decision by
demanding Bluetooth connectivity and GPS. In this context she is a(n):
A) initiator.
B) user.
C) influencer.
D) gatekeeper.
ANSWER: C
Type: MC Page Ref: 342
Skill: Application
Objective: L11-01 Other people and groups often influence our decisions about what to buy.
4
