Questions and CORRECT Answers
What is SEO? - CORRECT ANSWER - SEO is the practice of increasing the quantity of
traffic to a website through organic search results.
Why is SEO Important? - CORRECT ANSWER - Because the majority of online
experiences involve searching the web.
What is Google E-A-T? - CORRECT ANSWER - Expertise, Authoritativeness, and
trustworthiness
What are the three stages of ranking on Google? - CORRECT ANSWER - Discovery,
relevance and authority
What is the discovery stage of SEO? - CORRECT ANSWER - Search engine bots
discover content by crawling for content on webpages
What is the relevance stage of SEO? - CORRECT ANSWER - Search engine bots decide
how relevant webpage content is by looking for certain keywords and phrases.
What is the Authority stage in SEO? - CORRECT ANSWER - Search engine bots rank
content in search results based on high- quality links to a website
How does a website establish authority? - CORRECT ANSWER - The content is talked
about often, referred to often or cited in other works
What does a backlink profile measure? - CORRECT ANSWER - The number of inbound
links to your website.
The number of unique domains that link to your website.