ACTUAL Questions and CORRECT
Answers
active listening - CORRECT ANSWER- process of using verbal and non-verbal signs that
show the speaker you are interested in what they are saying
average ticket - CORRECT ANSWER- how much your typical Guests spends per visit on
services and/or products
body language - CORRECT ANSWER- communication cues provided by the movement and
position of the body
booth rental - CORRECT ANSWER- business process where a stylist can rent space within
an existing salon and run their own business performing cosmetology services; also known as
chair rental
brand - CORRECT ANSWER- 'mental imprint' characterized by a symbol or logo that is
earned and belongs to a product, service, organization, individual and/or event
business plan - CORRECT ANSWER- report or plan of action that describes the current or
projected future of a business
business records - CORRECT ANSWER- all records associated with a business that must be
organized and maintained to satisfy all federal, state, and local reporting and taxing requirements
cancellation list - CORRECT ANSWER- list containing the information of Guests who
could not be booked an appointment on the time and/ or day that they originally requested
capital - CORRECT ANSWER- the money you will invest to start your business
, closed-ended question - CORRECT ANSWER- question that can be answered in a few
words and does not require elaboration
commission - CORRECT ANSWER- percentage of dollars brought into the salon from
Guest services and products sold by a particular stylist
consultation - CORRECT ANSWER- the process of obtaining the information you need
from your Guest in order to suggest services, products, and solutions to their hair and body needs
consumption supplies - CORRECT ANSWER- supplies used in the daily operation of the
salon
corporation - CORRECT ANSWER- business comprised of a group of stockholders who
have a proprietary interest in the company and its welfare
ethics - CORRECT ANSWER- the principles that guide your professional behavior
goal - CORRECT ANSWER- a 'target' that is planned, monitored, and reached within a
scheduled time frame
guest referral - CORRECT ANSWER- the process of gaining a new Guest who was referred
to you by an existing Guest, usually through a word-of-mouth recommendation
guest retention - CORRECT ANSWER- when Guests continuously return for scheduled
services, remaining loyal to the salon and you
guest service cycle - CORRECT ANSWER- guest service blueprint used to ensure a
satisfactory Guest experience at each stage of the Guest visit