4 C's - correct answer Count = Individual Garment check sheet
Comfort = Tell, Show, Expirance
Cintas = Cintro
Contract = Our service based agreement
Buying Motives - correct answer Image
Employee Benefit
ID/Security
Competitive Advantage
Safety
Soil Protection/Sanitiziation
Teamwork/Morale
Business Objectives (Big 6) - correct answer Growth - More customers
Profit
Increase Productivity
Customer Service
Reduce Turnover
Competitive Advantage
Differentiate from competition
4 Objectives of Rapport Building - correct answer 1. Set the agenda (PPP)
2. Validate BM's + BO's
3. Validate current program
4. Validate DM + Process
, Uncover any +/- Bias
Why is it important to make clear distinction between objectives of rapport building and methods used
to acheive them? (3 main reasons) - correct answer 1. Your prospects time is valuable
2. Your time is valuable
3. Every Prospect is different
Transition from Rapport building to Looking @ Garments - correct answer "In order to give you an
apples to apples comparison, it is critical that WE take a look at your uniforms and the exchange area to
give you an accurate price quote"
Top 10 Service Issues - correct answer 1. Shortages
2. Repairs/Damages
3. Upgrades
4. Comfort
5. Cleaning Quality
6. Inconsistent Fit
7. Turnaround Time
8. Communication/Responsiveness
9. Driver/SSR
10. Fluctuating Invoice
Probe Cycle Objectives (2) and Methods - correct answer Objectives
1. Gain agreement service isues exist (F) (E) (A)
2. Set program requirements for the next uniform program (P) (R)
Methods
F - Focus
E - Evidence
A - Agreement