Comm 122 UCSB Final Exam with Complete
Solutions
Relationship Between Ethics and Communication*** Correct Ans-1. Ethical behavior in orgs
is based on shared norms, not personal values
2. Comm works to normalize unethical behavior
3. Rhetorical Strategies used to:
a) shape public opinion about org practices
b) Influence politicians on public policies
4. Image management used to mask unethical behavior and maintain positive image and market
position
Ethical Concerns in Organizations Correct Ans-1. Unethical/illegal behavior in orgs is not new
2. "Corporate Meltdown" of 2000's (ENRON, worldcom) brought ethical issues to light
3. Why is unethical practice so prevalent today?
Image Management Strategies (6) Correct Ans-1. Denial: "nothing happened"
,2. Offering Quasi-theory "It's just a few bad apples"
3. Offering Excuses
4. Justifying Actions
5. Offering Counter-Claims "We didn't intend to discriminate"
6. Bolstering "look at all the good things we're doing!"
CSR Models Correct Ans-How to constrain greed while preserving free market advantage?
Carnegie Argues:
1. Charity Principle: requires more fortunate members of society to assist its less fortunate
members, either directly thru philanthropy or indirectly thru support of social service
organizations
2. Stewardship Principle: Businesses and wealthy people have an obligation to try to increase
the wealth of society as a whole by wisely investing the resources they controlled
, Multiple Stakeholder Model:
1. There are many groups that have legitimate stakes in the decisions made by managers and
the actions taken by the organizations they control
2. Management should be held responsible for finding ways to meet the needs and interests of
all legitimate stakeholders
3. If business fails or downsizes, it hurts the stakeholders
Traditional Model of Organizing (review) Correct Ans-Metaphor: Machine
Main Concerns:
1. productivity
2. efficiency
3. control
Human Nature/Motivation:
1. People are rational and predictable
2. workers are lazy and must be monitored
3. motivated by economic rewards
Communication:
Solutions
Relationship Between Ethics and Communication*** Correct Ans-1. Ethical behavior in orgs
is based on shared norms, not personal values
2. Comm works to normalize unethical behavior
3. Rhetorical Strategies used to:
a) shape public opinion about org practices
b) Influence politicians on public policies
4. Image management used to mask unethical behavior and maintain positive image and market
position
Ethical Concerns in Organizations Correct Ans-1. Unethical/illegal behavior in orgs is not new
2. "Corporate Meltdown" of 2000's (ENRON, worldcom) brought ethical issues to light
3. Why is unethical practice so prevalent today?
Image Management Strategies (6) Correct Ans-1. Denial: "nothing happened"
,2. Offering Quasi-theory "It's just a few bad apples"
3. Offering Excuses
4. Justifying Actions
5. Offering Counter-Claims "We didn't intend to discriminate"
6. Bolstering "look at all the good things we're doing!"
CSR Models Correct Ans-How to constrain greed while preserving free market advantage?
Carnegie Argues:
1. Charity Principle: requires more fortunate members of society to assist its less fortunate
members, either directly thru philanthropy or indirectly thru support of social service
organizations
2. Stewardship Principle: Businesses and wealthy people have an obligation to try to increase
the wealth of society as a whole by wisely investing the resources they controlled
, Multiple Stakeholder Model:
1. There are many groups that have legitimate stakes in the decisions made by managers and
the actions taken by the organizations they control
2. Management should be held responsible for finding ways to meet the needs and interests of
all legitimate stakeholders
3. If business fails or downsizes, it hurts the stakeholders
Traditional Model of Organizing (review) Correct Ans-Metaphor: Machine
Main Concerns:
1. productivity
2. efficiency
3. control
Human Nature/Motivation:
1. People are rational and predictable
2. workers are lazy and must be monitored
3. motivated by economic rewards
Communication:
