Pearson Edexcel International Advanced Level Business International Advanced
Subsidiary UNIT 1: Marketing and people QP JANUARY 2024
user [Date] [Course title]
, Please check the examination details below before entering your candidate information
Candidate surname Other names
Centre Number Candidate Number
Pearson Edexcel International Advanced Level
Monday 8 January 2024
reference WBS11/01
Morning (Time: 2 hours) Paper
Business
International Advanced Subsidiary
UNIT 1: Marketing and people
You must have: Total Marks
Source Booklet (enclosed)
Pearson Edexcel International Advanced Level Business International Advanced Subsidiary
UNIT 1: Marketing and people QP JANUARY 2024
Instructions
• Use black ink or ball-point pen.
• Fill in the boxes at the top of this page with your name,
• centre number and candidate number.
• Answer ALL questions in Sections A, B and C.
Answer the questions in the spaces provided
– there may be more space than you need.
Information
• The total mark for this paper is 80.
• The marks for each question are shown in brackets
• – use this as a guide as to how much time to spend on each question.
Calculators may be used.
Advice
• Read each question carefully before you start to answer it.
• Try to answer every question.
• Check your answers if you have time at the end.
Turn over
©2024 Pearson Education Ltd.
*P73477A0116*
P73477A
, S:1/1/1/
Subsidiary UNIT 1: Marketing and people QP JANUARY 2024
user [Date] [Course title]
, Please check the examination details below before entering your candidate information
Candidate surname Other names
Centre Number Candidate Number
Pearson Edexcel International Advanced Level
Monday 8 January 2024
reference WBS11/01
Morning (Time: 2 hours) Paper
Business
International Advanced Subsidiary
UNIT 1: Marketing and people
You must have: Total Marks
Source Booklet (enclosed)
Pearson Edexcel International Advanced Level Business International Advanced Subsidiary
UNIT 1: Marketing and people QP JANUARY 2024
Instructions
• Use black ink or ball-point pen.
• Fill in the boxes at the top of this page with your name,
• centre number and candidate number.
• Answer ALL questions in Sections A, B and C.
Answer the questions in the spaces provided
– there may be more space than you need.
Information
• The total mark for this paper is 80.
• The marks for each question are shown in brackets
• – use this as a guide as to how much time to spend on each question.
Calculators may be used.
Advice
• Read each question carefully before you start to answer it.
• Try to answer every question.
• Check your answers if you have time at the end.
Turn over
©2024 Pearson Education Ltd.
*P73477A0116*
P73477A
, S:1/1/1/
