BSG Exam 2
narrow/conventional approach - Answer-Where public or social issues are the primary focus.
issue - Answer-any trend, event, controversy, or public policy development that might affect the
corporation.
1.) identify issues
2.)analyze
3.)prioritize
4.) plan responses to the issues
5.) implement responses
6.) evaluate and monitor the results. - Answer-issue manegment 6 steps
1.) responsibility of senior line management.
2.) Issues identification is more important.
3.)Anticipation and management of external and internal challenges to the companies strategies, plans
and assumptions - Answer-strategic approach 3 characteristics
1.) felt need
, 2.) media coverage
3.) leading political jurisdictions
4.) regulation - Answer-stages in issue development 4
preventable
strategic
external - Answer-3 types of risks
crisis - Answer-A major, unpredictable event that has potentially negative results and its aftermath may
significantly damage an organization and its employees, products, services, financial condition, and
reputation.
1. Prodromal stage. Warning or symptom stage.
2. Acute crisis stage. Where the crisis actually happens.
3. Chronic Crisis Stage. Lingering period in which investigations audits and news stories take place.
4. Crisis Resolution - Answer-4 stages of crisis
1. identify vulnerability
2. develop plan
3. form crisis teams
4. simulate
5. learn from experience - Answer-5 steps to manage crises
descriptive ethics - Answer-. Concerned with describing, characterizing, and studying the morality of
people, a culture or a society. What is happening.
narrow/conventional approach - Answer-Where public or social issues are the primary focus.
issue - Answer-any trend, event, controversy, or public policy development that might affect the
corporation.
1.) identify issues
2.)analyze
3.)prioritize
4.) plan responses to the issues
5.) implement responses
6.) evaluate and monitor the results. - Answer-issue manegment 6 steps
1.) responsibility of senior line management.
2.) Issues identification is more important.
3.)Anticipation and management of external and internal challenges to the companies strategies, plans
and assumptions - Answer-strategic approach 3 characteristics
1.) felt need
, 2.) media coverage
3.) leading political jurisdictions
4.) regulation - Answer-stages in issue development 4
preventable
strategic
external - Answer-3 types of risks
crisis - Answer-A major, unpredictable event that has potentially negative results and its aftermath may
significantly damage an organization and its employees, products, services, financial condition, and
reputation.
1. Prodromal stage. Warning or symptom stage.
2. Acute crisis stage. Where the crisis actually happens.
3. Chronic Crisis Stage. Lingering period in which investigations audits and news stories take place.
4. Crisis Resolution - Answer-4 stages of crisis
1. identify vulnerability
2. develop plan
3. form crisis teams
4. simulate
5. learn from experience - Answer-5 steps to manage crises
descriptive ethics - Answer-. Concerned with describing, characterizing, and studying the morality of
people, a culture or a society. What is happening.
