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Champions School of Real Estate Marketing SAE

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reason a property fails to sell is __________. The most common Price Marketing Matching human needs with goods or services to meet those needs is the process of ____ agent Problem solving is a key personality trait of a successful ___ D in AIDA stand for Desire Four P's of Marketing Product, Price, Place, Promotion

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Champions Powerhouse Training SAE
An area of neighborhoods or subdivisons that

is serviced by your firm.

Geographic Farm




A plan by which you develop to gain name

recognition

Marketing Plan




Becoming different in your approach through

growth and development

differentiate




All the properties in a particular price range,

in the area your firm services

economic farm




Words or content by which top producers are

using to be successful.

hot buttons




Building _____________________________ comes from developing a marketing plan that is outside the
box, something

,that separates you from others

Name Recognition




How do you learn about your market area?

Drive it, do open houses, and research it




is the

process by which the real estate agent finds out what potential clients know and what they need

receiving




six basic fears

1. The fear of poverty

2. The fear of criticism

3. The fear of ill health

4. The fear of lost love

5. The fear of death

6. The fear of old age




To avoid this fear or to deal with this fear one must have a budget and stick to

the budget.

fear of poverty




This fear is one we all must accept.

fear of criticism

, Preventative measures are the answer to this fear. Eat to live, not live to eat.

fear of ill health




For this fear, make sure they know today how much

you love them. Tell those that are special to you how much they mean to you

fear of lost love




Everyone is going to die. Accept it. Make the most of the time you have with the

people you love.

fear of death




What is the alternative to old age? Death? I'll take getting old any day. You are

only as old as you act, look and believe.

fear of old age




One of the biggest fears of independent contractors is the fear of the

unknown




Everyone has a sphere of influence (SOI) of at least

------- people

150

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