Stephanie's Study Guide - Agile Product
Management, SAFe Agile Product
Management (APM) exam
coarse-grained level of product - description od a Product at the level that
captures the Product essence - the information considered critical to develop and
launch a winning product
excel - v. To do well; to be better or greater than others.
eg: In which areas the product is going to excel?
Product value - The worth assigned to the product by the customer
Q: which needs will the product address?
What value does the product add?
feasible - reasonable; capable of being carried out
lock in customers - making it difficult or expensive for customers to switch to
another product
sources of revenue - sales and fees earned
,Stephanie's Study Guide - Agile Product
Management, SAFe Agile Product
Management (APM) exam
target price - price based on customers' perceived value for the product and the
price that competitors charge
Q: what is the target price?
competitors - companies in the same industry that sell similar products or services
to customers
springboard - 1. An object used to power/spring a gymnast over something.
2. a beginning from which an enterprise is launched
Unique selling point - Any aspect of a product that makes it stand out form those
offered by rival businesses,
Any aspect of or characteristic of a product that differentiates it from the
competition. Firms will often want to stress this in their marketing.
Product Vision - a brief statement of the desired future state that would be
achieved through the project initiative.
,Stephanie's Study Guide - Agile Product
Management, SAFe Agile Product
Management (APM) exam
Pichler: The vision should communicate the essence of the future product in a
concise manner and describe a shared goal that provides direction but is broad
enough to facilitate creativity.
Should be: shared and unifying: people are connected, bound together by a
common aspiration; broad and engaging: goal that guides the development efforts
but leaves enough room for creativity, consensus driven goal; short and sweet:
less is more
consensus-driven approach - team works together to build a vision around what
they are building
yields - Makes, creates, produces; Arrow in chemical equation
overspecified - very complex
Pichler: resist the temptation to provide too much detail or to overspecify the
product. More functionality is discovered and captured in the product backlog as
the projekt progresses.
, Stephanie's Study Guide - Agile Product
Management, SAFe Agile Product
Management (APM) exam
Elevator Pitch - Very concise presentation of an idea covering all of its critical
aspects, and delivered within a few seconds (the approximate duration of an
elevator ride)
identify your goal
explain what you do
communicate your uniqueness
engage with a question
put it all together
practice
Moore's elevator test - if you can not explain your product in the time it takes us
to ride up,the vision od likely to be too long or complex.
to change certain failure into unmitigated success - changing big failure in
absolute, unqualified success thanks to the adaptation
unrivaled - having no equal or competition
fairly well; to a large extent; pretty much -
Management, SAFe Agile Product
Management (APM) exam
coarse-grained level of product - description od a Product at the level that
captures the Product essence - the information considered critical to develop and
launch a winning product
excel - v. To do well; to be better or greater than others.
eg: In which areas the product is going to excel?
Product value - The worth assigned to the product by the customer
Q: which needs will the product address?
What value does the product add?
feasible - reasonable; capable of being carried out
lock in customers - making it difficult or expensive for customers to switch to
another product
sources of revenue - sales and fees earned
,Stephanie's Study Guide - Agile Product
Management, SAFe Agile Product
Management (APM) exam
target price - price based on customers' perceived value for the product and the
price that competitors charge
Q: what is the target price?
competitors - companies in the same industry that sell similar products or services
to customers
springboard - 1. An object used to power/spring a gymnast over something.
2. a beginning from which an enterprise is launched
Unique selling point - Any aspect of a product that makes it stand out form those
offered by rival businesses,
Any aspect of or characteristic of a product that differentiates it from the
competition. Firms will often want to stress this in their marketing.
Product Vision - a brief statement of the desired future state that would be
achieved through the project initiative.
,Stephanie's Study Guide - Agile Product
Management, SAFe Agile Product
Management (APM) exam
Pichler: The vision should communicate the essence of the future product in a
concise manner and describe a shared goal that provides direction but is broad
enough to facilitate creativity.
Should be: shared and unifying: people are connected, bound together by a
common aspiration; broad and engaging: goal that guides the development efforts
but leaves enough room for creativity, consensus driven goal; short and sweet:
less is more
consensus-driven approach - team works together to build a vision around what
they are building
yields - Makes, creates, produces; Arrow in chemical equation
overspecified - very complex
Pichler: resist the temptation to provide too much detail or to overspecify the
product. More functionality is discovered and captured in the product backlog as
the projekt progresses.
, Stephanie's Study Guide - Agile Product
Management, SAFe Agile Product
Management (APM) exam
Elevator Pitch - Very concise presentation of an idea covering all of its critical
aspects, and delivered within a few seconds (the approximate duration of an
elevator ride)
identify your goal
explain what you do
communicate your uniqueness
engage with a question
put it all together
practice
Moore's elevator test - if you can not explain your product in the time it takes us
to ride up,the vision od likely to be too long or complex.
to change certain failure into unmitigated success - changing big failure in
absolute, unqualified success thanks to the adaptation
unrivaled - having no equal or competition
fairly well; to a large extent; pretty much -
