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WGU E-COMMERCE AND MARKETING ANALYTICS - D381 (QUIZZES & ANS) ALREADY PASSED!!

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WGU E-COMMERCE AND MARKETING ANALYTICS - D381 (QUIZZES & ANS) ALREADY PASSED!!

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WGU E-COMMERCE
AND MARKETING
ANALYTICS - D381
(QUIZZES & ANS)
ALREADY PASSED!!
D381
Evatee 8/12/24 WGU D381

, WGU E-COMMERCE AND MARKETING
ANALYTICS - D381 (QUIZZES & ANS) ALREADY
PASSED!!

When it comes to Google marketing analytics, why is the number of
impressions important? Answer - The number of impressions help a business
assess whether its campaign is on track based on the parameters set by it.


What should a business do to ensure that web analytics tools are capable of
monitoring and tracking website performance during a campaign? Answer -
Run a piece of code or a tag on each website that needs to be monitored to
make web analytics tools aware of them


The marketing team of a company wants to increase the efficiency of the
company's latest digital marketing campaign. So the team decides to link the
Google Ads account to Google Analytics. What is the benefit of linking the two
Google platforms in this case? Answer - It enables the team to merge data
about conversions from Google Ads with data about audience demographics in
Google Analytics.


Why are data visualizations important when communicating insights to
stakeholders? Answer - They make data easier to understand by revealing
trends, patterns, and outliers.


What is the strongest correlation between Google Ads and Google Analytics?
Answer - Google Analytics helps individuals to assess the success or failure of
their Google Ad campaigns.


.

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