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Business Strategy- Exam 1 UPDATED Exam Questions and CORRECT Answers

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Business Strategy- Exam 1 UPDATED Exam Questions and CORRECT Answers Does Apple's strategy seem to set it apart from rivals? - Correct ANSWER- by providing exciting new products that are beautifully designed, technologically advanced, easy to use, and sold in appealing stores that offer a fun experience, knowledgeable staff, and excellent service. Does the strategy seem to be keyed to a cost-based advantage, differentiating features, serving the unique needs of a niche, or some combination of these? - Correct ANSWER- Apple's strategy is keyed in on differentiating features from that of its rivals in ways that will appeal to a broad spectrum of buyers. What is there about Apple's strategy that can lead to sustainable competitive advantage? - Correct ANSWER- Apple has sustained its competitive advantage through being sufficiently innovative to thwart the efforts of rivals to copy or closely imitate the product offering.


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