Management Chapter 10 (Global Management) Exam Questions With Verified Answers
Management Chapter 10 (Global Management) Exam Questions With Verified Answers. Alvin accepts that differences and similarities exist between home and foreign personnel and practices, and that the company should use whatever techniques are most effective. Alvin can be described as A. ethnocentric. B. polycentric. C. geocentric. D. expatriate. - answerC. Geocentric XYZ Corporation builds a manufacturing plant in Mexico, employs Mexican citizens, and receives favorable tax treatment by the Mexican government. XYZ is doing what? A. outsourcing. B. countertrading. C. using a maquiladora. D. franchising. - answerC. using a maquiladora. International Strategy - answerRefers to a competitive strategy used by a business to gain strategic advantage in foreign markets- For example, when a U.S.-based business chooses to expand into France, it needs to select an International Strategy in order to compete effectively in France against other businesses Global Strategy - answerTo achieve a low-cost position across all national markets. In order to achieve a low-cost position in different national markets, a Global Strategy emphasizes the standardization of products. Can be thought of "one size fits all" approach. Multi-domestic Strategy - answerIs to adapt products and services to local market preferences. In order to adapt to local market preferences, a Multi-domestic strategy emphasizes the use of different product varieties, different marketing and branding, and different product features, depending on the national market- Can be th
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management chapter 10 global management exam que