HOOTSUITE PLATFORM CERTIFICATION EXAMINATION

Which of the following is not a feature of Hootsuite? - ANSWER The capacity to entirely automate your social media marketing activities (i.e., the Autopi lot feature) What is the distinction between a stream and a tab? - ANSWER A collection of streams is located in tabs, while streams display content from your social media networks. In which section of the interface would you prefer to interact with your audience and the social media content that has been published by others? - ANSWER Tabs and broadcasts For instance, suppose you are setting up a search stream in your Hootsuite dashboard to identify instances of the term "vacation holiday getaway." How can you guarantee that the precise phrase is searched for, rather than the individual elements within the phrase? - ANSWER The phrase is enclosed in quotation marks. What is the key advantage of utilizing Hootsuite to engage with your audience in comparison to engaging natively from specific social networks ? - ANSWER Hootsuite enables you to monitor and interact with all of your social media platforms in a single location, thereby reducing the likelihood of ove rlooking a critical engagement opportunity. Using which Hootsuite feature would you compose and schedule a message with two images for Twitter and Facebook? - ANSWER Composer What is the function of the social profile selection in the Hootsuite Comp oser? - ANSWER To determine the social profiles to which you wish to distribu te your message An 'owly' link is a way to convert URLs within the Hootsuite Composer. Which of the following are the reasons you would want to utilize this feature? (s elect two) - ANSWER It is possible to monitor the number of clicks on Owly links, as they are trackable. Additionally, Owly links require fewer characters than usual URLs. What is the benefit of linking an Instagram business account to Hootsuite over a personal Instagram account? - ANSWER Posts can be published directly from the Hootsuite Dashboard, without the need for a mobile device. Let us assume that you have 15 LinkedIn posts for a forthcoming campaign an d would like to distribute them evenly over a two-week period. What is the mo st effective method for completing this scheduling task with Hootsuite? - ANSWER Utilizing the Planner's calendar scheduling feature You are seeking to direct traffic to a new landing page for a campaign and require a web address that is brief, memorable, trackable, and consistent with your brand. Hootsuite provides you with the following: - ANSWER Vanity URLs Twitter conversations are rapid-fire, and it is effortless to overlook the chan ce to interact with a significant influencer or prospect. _____________ are an excellent method for aggregating individuals and topics that are simil ar on Twitter, allowing you to concentrate on the activity within the group wi thout being distracted. - ANSWER Twitter lists Assume that you wish to allocate advertising funds to any post that incl udes the term "excellent," has an accompanying image, and has garnered more than 500 Likes. What feature of Hootsuite's Promote tool would you employ to achieve this? - ANSWER Automation initiates It is crucial to bear in mind that your draft will not be published u ntil _____. - ANSWER You have either scheduled it or clicked on it. Publish Which of the following is a valid reason for incorporating a moderate Yo uTube stream into your Hootsuite dashboard? - ANSWER To review and approve or delete incoming remarks on your channel or specific videos All messages must be scheduled at least _______ days in advance of the date on which the CSV file is to be imported into Hootsuite when utilizing Ho otsuite's Bulk Composer. - ANSWER : Ten minutes Single-image Instagram posts can be published directly from the Hootsuite dashboard. If you have configured your Instagram account as a ____________. - ANSWER Instagram Business Account (Direct Publishing)