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COM2601 Assignment 1 Semester 1 2024 - DUE March 2024

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QUESTIONS AND ANSWERS

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[Date]



COM2601 Assignment 1
Semester 1 2024 - DUE
March 2024
Questions and Answers




kalua mwanziu
[COMPANY NAME]

, COM2601 Assignment 1 Semester 1 2024 - DUE March
2024


Question 1

1.1 Define and describe the term organisational communication. (8)

1.2 Name and discuss the potential effects of communication technology on
organisational communication. (6)

Organisational Communication
1.1 Definition and Description

Organisational communication refers to the flow of information within an organization,
encompassing all the ways messages are shared and received among individuals and
groups. It's a two-way street involving:

• Formal Communication: Structured messages like emails, reports, policies, and
official announcements.
• Informal Communication: Unstructured exchanges like casual conversations,
meetings, and social interactions.

Effective organizational communication is crucial for several reasons:

• Achieving Goals: Clear communication ensures everyone understands their roles,
objectives, and how their work contributes to the organization's success.
• Decision-Making: Sharing information and fostering open communication empowers
employees to participate in informed decision-making.
• Employee Engagement: Effective communication keeps employees informed, valued,
and motivated, leading to higher engagement and productivity.
• Building Relationships: Communication fosters collaboration, trust, and positive
relationships within teams and across departments.
• Maintaining Culture: Communication shapes and reflects the organization's culture,
values, and overall work environment.

1.2 Communication Technology and its Effects

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