Management Information Systems, 17e (Laudon/Laudon) Chapter 1 Information Systems in Global Business Today

Systems, 17e (Laudon/Laudon) Management Information Chapter 1 Information Systems in Global Business Today 1) Which of the following is not one of the six strategic business objectives that businesses are seeking to achieve when they invest in information systems? A) Operational excellence B) Improved decision making C) Improved community relations D) Competitive advantage E) Survival Answer: C Difficulty: Challenging AACSB: Information technology LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today? 2) Verizon Corporation uses a web-based digital dashboard to provide managers with real-time information in order to: A) comply with regulations. B) improve decision making. C) create customer intimacy. D) improve employee morale. E) create supplier intimacy. Answer: B Difficulty: Challenging AACSB: Information technology LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today? 3) Which of the following may lead to competitive advantage? 1. New products, services, and business models 2. Charging less for superior products 3. Responding to customers in real time A) 1 only B) 1 and 2 C) 2 and 3 D) 1 and 3 E) 1, 2, and 3 Answer: E Difficulty: Challenging AACSB: Analytical thinking LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today? 4) A firm that invests in an information system because it is a necessity of doing business does so because it is seeking to achieve which of the following business objectives? A) Operational excellence B) Improved decision making C) Competitive advantage D) Customer intimacy E) Survival Answer: E Difficulty: Moderate AACSB: Information technology LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today? 5) The Mandarin Oriental uses computer systems to keep track of guests' preferences in order to: A) Improve flexibility B) Improve decision making C) Increase efficiency D) Enhance customer intimacy E) Achieve operational excellence Answer: D Difficulty: Moderate AACSB: Information technology LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today? 6) All of the following are examples of challenges that required companies to create information systems as a necessity of doing business except: A) Walmart's development of Retail Link. B) Citibank's development of an ATM network. C) the passage of the Toxic Substances Control Act. D) the passage of the Sarbanes-Oxley Act. E) the passage of the Dodd-Frank Wall Street Reform and Consumer Protection Act. Answer: A Difficulty: Challenging AACSB: Information technology LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today? 7) As discussed in the chapter-opening case, AWM Smart Shelf can help brands and retailers achieve which of the following? A) Increased customer intimacy B) Survival C) Improved employee morale D) Development of new products E) Increased supplier intimacy Answer: A Difficulty: Moderate AACSB: Analytical thinking LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today? 8) Which of the following is an example of a business using information systems to improve supplier intimacy? A) Citibank's ATM system B) The Mandarin Oriental's use of computers to keep track of guest preferences C) Verizon Corporation's use of a web-based digital dashboard to provide real-time information for managers D) Apple's creation of the iPad E) JCPenney's information system that allows its contract manufacturers to see what garments have been sold and need to be replaced Answer: E Difficulty: Challenging AACSB: Information technology LO: 1-1: How are information systems transforming business, and why are they so essential for running and managing a business today?