Daniel Watler Wednesday, January 25, 2017
Unit 4: Business Communicaton
Waitrose Meetig Summary for staf ateiniig tte meetig
Project: Corporate Commuiicatoi Evaluatoi
Date: Weniesnay, 22 February 2017
Time: 13:00
Locatoi: Waitrose HQ, foor , room 12b, CT1 1UL
Preseit: Rob Colliis (MD), Helei Hyne (PD), Davin Joies (PR), Nigel Keei (D), Mike Sackmai
(D), Bei Stmsoi (D), Rupert Ttomas (D)
In this meetnn, we the followinn maters have be discussed and the status of the company and annual
statstcs revolvinn around thisT ohe aspects that were covered are
Sales
Marketnn material
Evaluaton
New corporate communicaton
Overall conclusion
ohe followinn is a brief overview and summary of the issues discussed within this meetnn renardinn all
the maters listedT
Summary:
Sales
Overviews of the businesses performance was discussed with all directors mentoned and a nraph was
used to illustrate this assessment as shown below;
Marketnn Material
An evaluaton and potental improvements were discussed renardinn the Mobile Applicaton; the
followinn actons will be taken;
Implementaton of locaton trackinn
o Notficatons of promotonal actvites when nearby
Lenal implicatons discussed
o Prompt user of locaton trackinn
Monitor of sales discussed followinn this implementaton
Implementaton of competton
Usinn the businesses current mobile applicaton alonn with the stated improvements, we will
implementnn a competton with the intent of boostnn sales due to decline in sale finuresT Read the
followinn for details;
Makinn a transacton throunh the applicaton automatcally enters the customer in to a prize
draw
o ohis will be done monthly to ensure a constant cash fow nenerated by this
Unit 4: Business Communicaton
Waitrose Meetig Summary for staf ateiniig tte meetig
Project: Corporate Commuiicatoi Evaluatoi
Date: Weniesnay, 22 February 2017
Time: 13:00
Locatoi: Waitrose HQ, foor , room 12b, CT1 1UL
Preseit: Rob Colliis (MD), Helei Hyne (PD), Davin Joies (PR), Nigel Keei (D), Mike Sackmai
(D), Bei Stmsoi (D), Rupert Ttomas (D)
In this meetnn, we the followinn maters have be discussed and the status of the company and annual
statstcs revolvinn around thisT ohe aspects that were covered are
Sales
Marketnn material
Evaluaton
New corporate communicaton
Overall conclusion
ohe followinn is a brief overview and summary of the issues discussed within this meetnn renardinn all
the maters listedT
Summary:
Sales
Overviews of the businesses performance was discussed with all directors mentoned and a nraph was
used to illustrate this assessment as shown below;
Marketnn Material
An evaluaton and potental improvements were discussed renardinn the Mobile Applicaton; the
followinn actons will be taken;
Implementaton of locaton trackinn
o Notficatons of promotonal actvites when nearby
Lenal implicatons discussed
o Prompt user of locaton trackinn
Monitor of sales discussed followinn this implementaton
Implementaton of competton
Usinn the businesses current mobile applicaton alonn with the stated improvements, we will
implementnn a competton with the intent of boostnn sales due to decline in sale finuresT Read the
followinn for details;
Makinn a transacton throunh the applicaton automatcally enters the customer in to a prize
draw
o ohis will be done monthly to ensure a constant cash fow nenerated by this
