Amelia Gruner-Overgaard
This report will contain the employability, personal and communication skills that the applicant will
require for the role of a Marketing Assistant. A comparison will then be made between the required
skills and the skills I have and will possess by the end of the two year course.
Employability skills are the group of skills that employers seek for within a candidate to ensure they
are capable of doing the job role. Specific and desirable employability skills are important to look for,
else the company could be employing someone who has no relevant knowledge or skills to do with
the job role and this could then lead to a failure within that department of the business.
Personal skills are traits that an applicant will have, these skills could link to the job role and
therefore make them more employable by the company. Personal skills are just as important as
employability skills, this is because without being motivated or being a team player, it could affect
the work load and cause inefficiency within the work place.
Communication skills can be physical communication such as talking or writing, but employers also
look for nonverbal communication which will expose the applicants’ attitude as well as how they
manage stress in different situations. If the company was to lack in simple communication with each
other, team work wouldn’t be sustained which could lead to failure in the departments.
What’s required for Why is it important My similar attributes
the job? for the role?
Qualifications For this job a minimum GCSE results show the I achieved 9 A*to C
of 5 A*to C grades at applicant have basic grades at GCSE level and
GCSE level are required. qualifications. my English
Also, a good standard of Communication will be communication skills are
English is needed, used in various excellent.
written and speaking. situations in this role,
such as talking to other
members of staff,
reading tasks from
managers, coming up
with marketing
techniques etc.
Experience in a At least 2 years’ Experience would help Currently I do not have
similar role or experience in a similar with this job as it can the experience required
industry busy environment is get very stressful and for this job role, but I
essential for this job knowing what to do could work towards it by
role. Liaising with all would bring confidence getting a part time job.
levels of an organisation to the applicant.
and with external Knowing how to liaise
companies is with other companies
mandatory. would be helpful as
you'd be confident at
showing them new
marketing ideas.
Knowledge of An understanding in Without the If I increased my
products and marketing is essential knowledge, trying to knowledge of marketing
services for this job role and complete tasks and throughout the two
being able to provide knowing what's going years at college I could
good customer service on day to day within do this job role as I
This report will contain the employability, personal and communication skills that the applicant will
require for the role of a Marketing Assistant. A comparison will then be made between the required
skills and the skills I have and will possess by the end of the two year course.
Employability skills are the group of skills that employers seek for within a candidate to ensure they
are capable of doing the job role. Specific and desirable employability skills are important to look for,
else the company could be employing someone who has no relevant knowledge or skills to do with
the job role and this could then lead to a failure within that department of the business.
Personal skills are traits that an applicant will have, these skills could link to the job role and
therefore make them more employable by the company. Personal skills are just as important as
employability skills, this is because without being motivated or being a team player, it could affect
the work load and cause inefficiency within the work place.
Communication skills can be physical communication such as talking or writing, but employers also
look for nonverbal communication which will expose the applicants’ attitude as well as how they
manage stress in different situations. If the company was to lack in simple communication with each
other, team work wouldn’t be sustained which could lead to failure in the departments.
What’s required for Why is it important My similar attributes
the job? for the role?
Qualifications For this job a minimum GCSE results show the I achieved 9 A*to C
of 5 A*to C grades at applicant have basic grades at GCSE level and
GCSE level are required. qualifications. my English
Also, a good standard of Communication will be communication skills are
English is needed, used in various excellent.
written and speaking. situations in this role,
such as talking to other
members of staff,
reading tasks from
managers, coming up
with marketing
techniques etc.
Experience in a At least 2 years’ Experience would help Currently I do not have
similar role or experience in a similar with this job as it can the experience required
industry busy environment is get very stressful and for this job role, but I
essential for this job knowing what to do could work towards it by
role. Liaising with all would bring confidence getting a part time job.
levels of an organisation to the applicant.
and with external Knowing how to liaise
companies is with other companies
mandatory. would be helpful as
you'd be confident at
showing them new
marketing ideas.
Knowledge of An understanding in Without the If I increased my
products and marketing is essential knowledge, trying to knowledge of marketing
services for this job role and complete tasks and throughout the two
being able to provide knowing what's going years at college I could
good customer service on day to day within do this job role as I
