Task 1 Prepare notes that describe and relate the PESTLE and SWOT models to
your chosen organisation. Furthermore you need to include the internal
environment and competitive environment related to your organisation.
PESTLE mode
PESTLE P for Political, E for Economic, S for Social, T for Technological, L for Legal and
E for Environmental. PESTLE is a concept in marketing principles. This concept is used as a
tool by companies to track the environment they’re operating in or are planning to launch a
new project, product or service.
your chosen organisation. Furthermore you need to include the internal
environment and competitive environment related to your organisation.
PESTLE mode
PESTLE P for Political, E for Economic, S for Social, T for Technological, L for Legal and
E for Environmental. PESTLE is a concept in marketing principles. This concept is used as a
tool by companies to track the environment they’re operating in or are planning to launch a
new project, product or service.
