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Summary Quantitative and qualitative data

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2022/2023 Written for academic year
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Research Methods
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Quick summary of quantitative and qualitative data in Psychology that I have been taught, really good for making flashcards or any other sort of revision you may need for your A levels.

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Quantitative & Qualitative (Data)

Quantitative - Numerical Data. Data that produces a number e.g. recording the number of
aggressive acts.

STRENGTHS
Easy to analyse - Numerical data used. Test with statistics / compare for patterns and trends.

Objective (scientific) - less open to bias as data does not need to be interpreted.

Precise - uses numbers instead of words.

LIMITATIONS
Lacks detail - It doesn’t explain the reasons behind behaviour.




Qualitative - Data expressed in words or phrases. E.g. a written description of thoughts and
feelings.

STRENGTHS
More detail - gives more insight into behaviour


LIMITATIONS
Difficult to analyse - cannot make trends or patterns to draw conclusions

Subjective - open to bias as the data has to be interpreted

Oversimplifies behaviour

Document information

Study Level
A/AS Level
Subject
Psychology
Uploaded on
July 5, 2023
Number of pages
1
Written in
2022/2023
Type
Summary
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Subjects

  • numbers
  • words
  • psychology
  • qualitative
  • quantitative

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