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MKTG207 all notes

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All notes, all answers for MKTG 207

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,

The CRTC ( Canadian Radio -
Television and Telecom wenn )
Concussion




Canadian Marketing Law :




Pi Pi Da
protection

.
consumer


Explicit consent
Do not
'

i.
call list



CASL Legislation




Competition Bureau -
Contests and lotteries


CRTC independent public organs ration from
an arms
laugh
-
-




the federal government

Regulates and
supervises the Canadian
broadcasting
and telecommunications
systems
DO NOT CALL LIST

-
a consumer 's choice ,
a telemarketer 's
responsibility

telemarketer are
required by law to subscribe to PNCL
fees to have updated data

companies pay

to 31 days to take effect
up

,
, Telemarketing -
telephone contact with prospects or customers


Includes : Land lines .
Fax Machines ,
All Phones

b # •

Inbound Outbound

toll number ereaeh the customer
Customer call try to



you
-




your
-
list of contact info can be created


Predictive Dialer :




-
Facilitate efficient use of TSR 's time



Robo - Calls -


. .

pre
-
record message
statements Schott notification

sales pitch political
,
.




CASL

Anti

Canadian -

Span legislation
the intent of the law to deter
is the most
damaging and
deceptive forms di from Canada
occurring
in
spain

SPAM → .


identity theft

phishing online fraud individuals counterfeit
luring to
'




website

illicit computer
spyware access to
system
r




3 Requirements : Consent
Identification
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Document information

Study
Uploaded on
December 6, 2022
Number of pages
36
Written in
2022/2023
Type
Class notes
Professor(s)
Ellen sparling
Contains
All classes
$7.89

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