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P4 - Unit 3 Business Level 3

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In P4 i have made it into presentation format and i have written about marketing research and described SWOT, PESTLE and SMART It's been clearly described for you. Hope it helps.

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P4
Use marketing research to for marketing planning.




For this task I am going to talk about the marketing
research; what it involves, what does it consist on .
Also I am going to describe what the PESTLE, SWOT and
SMART means.

, Marketing Planning
 Marketing planning involves aims and objectives which
has to be met. If the marketing plan is set out, it has to be
clear to achieve the target so for this matter it would also
involve evaluating the plan targets and will involve the
‘PESTLE’, the ‘SWOT’ and ‘SMART’.

These 3 marketing plans helps the business to analyse the
external environment.
A good way for a business to analyse it would be to use
the PESTLE plan.
And to analyse the relationship between businesses and
the marketing environment is better to use SWOT.

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